Manager, Business Development

Coreforcetech; Atlanta (GA); Hybrid; USD 90,000 - 140,000; Full time

Benefits offered by this job

Hybrid schedule

Free lunch

PTO + floating holiday

Benefits: medical, dental, vision, 401

Annual bonus

Tuition reimbursement

Career growth

Collaborative culture

Job summary

Coreforce is seeking a Manager, Business Development to lead a high-performing BD team in Atlanta. You will coach, recruit, and develop reps while driving pipeline growth across divisions.

The role requires strong leadership, outbound prospecting, and CRM discipline with cross-functional collaboration to optimize GTM strategies and achieve targets.

Qualifications

• 5+ years in business development or B2B tech sales.
• 2+ years leading BDRs/SDRs.
• Experience coaching and driving performance.
• Strong pipeline management and lead qualification knowledge.

Responsibilities

• Lead and develop a high-performing BDR team across divisions.
• Drive outbound prospecting to generate qualified opportunities.
• Own lead qualification process and ensure proper documentation.
• Partner with Sales, Marketing, Product, and Operations to align strategies.
• Build scalable processes and CRM dashboards for visibility.

Skills

Leadership

Coaching

CRM (HubSpot)

Outbound prospecting

Pipeline management

Communication

Analytical abilities

Tools

HubSpot

Job description

Manager, Business Development - Build Your Career with Purpose

Company: Coreforce

Location: Atlanta, GA

Job Type: Full-time

Salary: Based on Experience

Coreforce is an innovative technology company providing public safety organizations a comprehensive technology suite from dispatch to the courtroom. Coreforce delivers integrated technology designed to support public safety entities, regardless of organizational size. Our products - body cameras, in-car videos, mobile routers, and digital evidence systems- help public safety officers and first responders save lives, strengthen community trust, and enhance accountability.

Why You’ll Love Working Here

• Flexible hybrid schedule
• Free chef-inspired lunch Monday-Thursday.
• 15 PTO days + floating holiday.
• Competitive benefits: medical, dental, vision, 401(k). We provide 401(k) matching per the terms of the 401(k) plan.
• Annual bonus.
• Tuition reimbursement.
• Career growth in a fast-growing, mission-driven company.
• Collaborative, purpose-driven culture.

Responsibilities

Lead & Develop a High-Performing BDR Team

• Recruit, hire, onboard, and develop Business Development Representatives across both divisions.
• Provide ongoing coaching focused on prospecting, discovery, qualification, messaging, and objection handling.
• Establish clear performance expectations and accountability measures.
• Conduct regular one-on-one coaching sessions and team meetings.
• Develop future sales talent and create internal career pathways into sales roles.

Drive Pipeline Generation

• Build and execute outbound prospecting strategies that generate qualified opportunities.
• Ensure timely engagement of marketing-generated leads.
• Optimize outreach through phone, email, LinkedIn, events, referrals, and other channels.
• Improve prospect conversion rates throughout the lead qualification process.
• Partner with sales leadership to identify target accounts and market opportunities.

Own the Lead Qualification Process

• Establish and enforce qualification standards across the organization.
• Ensure discovery calls are completed and properly documented.
• Improve conversion from inquiry to Sales Accepted Lead (SAL), meeting, opportunity, and closed business.
• Collaborate with Territory Managers and Sales Directors to continually refine Ideal Customer Profiles and qualification criteria. Build Process & Scale
• Drive CRM adoption and data integrity within HubSpot.
• Create and enforce repeatable sales development processes.
• Develop dashboards and reporting mechanisms that provide visibility into team and pipeline performance.
• Analyze trends and identify opportunities for increased efficiency and effectiveness.

Build Process & Scale

• Drive CRM adoption and data integrity within HubSpot.
• Create and enforce repeatable sales development processes.
• Develop dashboards and reporting mechanisms that provide visibility into team and pipeline performance.
• Analyze trends and identify opportunities for increased efficiency and effectiveness.

Partner Across the Business

• Serve as the primary point of alignment between Sales and Marketing.
• Partner with Sales Engineering, Product Management, Operations, and Client Success teams.
• Support strategic account initiatives and competitive displacement campaigns.
• Share market intelligence, customer feedback, and prospect insights with leadership.

Qualifications

• 5+ years of experience in business development, inside sales, demand generation, or B2B technology sales.
• 2+ years of leadership experience managing BDRs, SDRs, Inside Sales Representatives, or similar roles.
• Proven success building and managing outbound prospecting programs.
• Experience coaching sales professionals and driving performance through metrics and accountability.
• Strong understanding of pipeline management and lead qualification methodologies.
• Experience with CRM systems; HubSpot experience strongly preferred.
• Excellent communication, coaching, and leadership skills.
• Strong organizational and analytical abilities.
• Ability to thrive in a fast-paced, high-growth environment.

Preferred Qualifications

• GovTech, Public Safety, Law Enforcement, Corrections, or Justice-related technology sales.
• SaaS and subscription-based software sales environments.
• Experience supporting geographically dispersed remote teams.
• Familiarity with government procurement and budgeting processes.
• Experience working with public safety agencies and first responder organizations.

Coreforce is an equal opportunity employer committed to diversity and inclusion.