Manager, Bilingual Publicity & TV Media Strategy

Nbcuniversal3; Miami (FL); On-site; USD 90,000 - 130,000; Full time

Job summary

NBCUniversal, based in the greater Miami area, seeks a Manager of Programming Publicity to craft and execute publicity plans for Telemundo daytime, scripted and unscripted programming. You will write press materials in English and Spanish and coordinate interviews, photo shoots and press events with top media outlets.

The role requires bilingual fluency, 5+ years in publicity, and collaboration with agents, media partners, and internal teams to maximize positive coverage and audience reach.

Qualifications

• Bachelor's degree in Public Relations or related field.
• Minimum 5 years of publicity/communications experience.
• Ability to write press materials in English and Spanish.
• Experience with AI-enabled communications, monitoring and productivity tools.
• Deep understanding of the U.S. Hispanic media landscape.

Responsibilities

• Develop and execute external publicity plans for daytime, scripted and unscripted programming.
• Create press materials in English and Spanish and coordinate publicity events.
• Build relationships with key journalists and media outlets.
• Integrate digital publicity and influencer strategies across campaigns.
• Collaborate with marketing, programming and agencies to align campaigns.
• Prepare executives for media interviews and press events.
• Monitor campaign performance and provide actionable insights.

Skills

Bilingual English and Spanish

Strong writing

Project management

Media monitoring

AI in communications

Public relations

Agency collaboration

Digital and social media

Education

Bachelor's Degree in Public Relations or related field

Tools

Microsoft Office

PR platforms / media monitoring tools

Job description

NBCUniversal, based in the greater Miami area, seeks a Manager of Programming Publicity to craft and execute publicity plans for Telemundo daytime, scripted and unscripted programming. You will write press materials in English and Spanish and coordinate interviews, photo shoots and press events with top media outlets.

The role requires bilingual fluency, 5+ years in publicity, and collaboration with agents, media partners, and internal teams to maximize positive coverage and audience reach.