Publicity Campaigns Manager – TV & Streaming

SmartRecruiters, Inc.; California, Northern (MO, KY); Hybrid; USD 80,000 - 105,000; Full time

Benefits offered by this job

Medical, dental and vision insurance

401(k)

Job summary

NBCUniversal is seeking a seasoned Publicity Manager to lead publicity campaigns for Peacock Originals and NBC scripted programming. You will collaborate with internal teams and external partners to coordinate talent participation, media outreach, and press events, ensuring campaigns align with broader brand objectives.

You will manage timelines, craft press materials, nurture media relationships, and drive earned media coverage across multiple formats, while supporting budgets and industry

Qualifications

• 5+ years of experience in entertainment publicity supporting television, streaming, or film.
• Experience developing and executing publicity campaigns that generate meaningful earned media results
• Established relationships with entertainment and industry media or demonstrated experience cultivating media contacts
• Experience writing press materials and managing media outreach for entertainment campaigns

Responsibilities

• Support the day-to-day execution of publicity campaigns for Peacock Originals and NBC scripted programming across the full campaign lifecycle
• Support the development of creative media strategies that maximize earned coverage across broadcast, print, digital, social, podcasts, and emerging formats
• Help shape campaign timelines, premiere strategies, and key publicity milestones from announcement through launch
• Write and distribute publicity materials, including press releases, talent bios, talking points, episodic materials, media pitches, and executive correspondence
• Pitch stories and secure coverage with entertainment, lifestyle, business, and industry media while cultivating strong relationships with journalists and editors
• Coordinate with talent representatives, producers, and internal stakeholders to facilitate interviews, appearances, premieres, and promotional opportunities
• Partner with Marketing, Creative, Social, Events, Awards, Content, and Production teams to deliver integrated campaigns that amplify overall marketing efforts
• Plan and execute press-facing events, including premieres, screenings, junkets, press days, and experiential activations
• Manage campaign budgets, invoices, and related administrative processes
• Monitor media trends, audience behavior, and the evolving communications landscape to identify new opportunities for earned media
• Represent NBCUniversal at industry events while fostering relationships with media, talent representatives, and key external partners

Skills

Publicity strategy

Media relations

Press writing

Campaign management

Budget management

Education

Bachelor's degree in Communications/Journalism/Public Relations/Marketing

Job description

NBCUniversal is seeking a seasoned Publicity Manager to lead publicity campaigns for Peacock Originals and NBC scripted programming. You will collaborate with internal teams and external partners to coordinate talent participation, media outreach, and press events, ensuring campaigns align with broader brand objectives.

You will manage timelines, craft press materials, nurture media relationships, and drive earned media coverage across multiple formats, while supporting budgets and industry