Manager Analytics and Insights

Interpublic; New York (NY); Hybrid; USD 110,000 - 145,000; Full time

Job summary

Omnicom Media in New York presents a Manager, Analytics/Insights role focused on delivering marketing analytics solutions across opportunity ID, segmentation, media analytics, and CRM evaluations. You will guide junior analysts, design analytical plans, and QA tagging across platforms while communicating insights to stakeholders.

Requires a Bachelor's degree (preferred) with 3–6 years in marketing analytics, strong Tableau/Power BI and Google Analytics skills, SQL experience, and the ability to

Qualifications

• Bachelor's degree preferred, with 3–6 years of marketing analytics experience.
• Strong knowledge of analytic platforms (Tableau, Power BI, Google Data Studio) and digital analytics tools (Google Analytics, Tag Manager, Adobe).
• Working knowledge of data infrastructure, languages (SQL, MySQL, No-SQL) and cloud storage.
• Expertise in tagging (UTM) and ability to summarize disparate datasets using Excel, Tableau, and PPT.
• Excellent problem solving, management and adaptability; able to train junior team members.

Responsibilities

• Guide analysts in data extraction, hygiene, and quality control from marketing platforms.
• Oversee development of analytical plans including methodology and metrics.
• Support website and media tagging, implementation, and QA.
• Extract and analyze data to identify trends and insights.
• Present key findings to stakeholders and design reports to drive outcomes.

Skills

Tableau

Power BI

Google Data Studio

Google Analytics

Tag Manager

Adobe Analytics

SQL

NoSQL

Excel

Presentation (PPT)

Education

Bachelor's degree

Marketing analytics exposure

Tools

Google Data Studio

Tableau

Power BI

Google Analytics

Tag Manager

Adobe Analytics

SQL

MySQL

NoSQL

Excel

PPT

Job description

## Manager Analytics and InsightsApply: Hybrid: New York, New York, United States of America: Full time: Posted Today: R16245**Agency:**Omnicom Media **Job Function:**Data and Analytics **Job Subfunction:**Data Science and Analytics**Job Description:**As a Manager, Analytics/Insights, you will conceptualize, design, and deliver marketing analytics solutions, spanning opportunity identification, segmentation, media analytics, and CRM evaluations. You'll work closely with cross-functional teams to plan, execute, and evaluate marketing initiatives, and will oversee junior team members, providing training and guidance on data analysis, visualization, and quality assurance.**A Day in the Life:*** Guide analysts in data extraction, hygiene, and quality control from multiple marketing platforms.* Oversee development of analytical plans, including methodology and metrics.* Support website and media tagging, implementation, and QA.* Extract and analyze data from various sources to identify trends and insights.* Communicate key findings and observations to stakeholders through clear presentations.* Collaborate with internal teams to design and build reports that drive business outcomes.**What you will need:*** Bachelor's degree (preferred), with 3-6 years of experience in marketing analytics or related fields.* Advanced knowledge of analytic solutions platforms (Tableau, PowerBI, Google DataStudio) and digital analytics tools (Google Analytics, Tag Manager, Adobe).* Working knowledge of data infrastructure, programming languages (SQL, MYSQL, NO-SQL), and cloud storage solutions.* Competency in website and media (UTM) tagging, with ability to summarize disparate datasets and leverage various platforms (Excel, Tableau, PPT, SQL).* Strong problem-solving, management, and adaptability skills, with ability to work in a fast-paced environment and train junior team members.$110,000 - $145,000*To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.* Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice **For US Job Seekers:** *It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.*