Manager, Account Strategy

Aquent; Hoboken (NJ); On-site; USD 85,000 - 110,000; Full time

Job summary

Aquent partners with a leading global e-commerce and retail organization to shape omnichannel advertising campaigns for top brands. You will translate marketing goals into measurable results, driving end‑to‑end solutions across paid search, social, programmatic display, video, and CTV.

In this role you will manage a portfolio within the Food accounts pod, collaborate with Sales, Creative, Product and Yield teams, lead client calls and strategy sessions, and present data‑driven recommendations to

Qualifications

• Experience managing or consulting on digital media campaigns across display, video, social, search, and programmatic channels.
• Strong understanding of digital media metrics and media math for optimization.
• Proactive risk identification, solution development, and client-facing presentation skills.

Responsibilities

• Account management and growth of a portfolio within the Food pod.
• Build, launch, and optimize campaigns across paid search, social, programmatic display, video, and CTV.
• Monitor campaign performance daily and translate metrics into strategic insights.
• Oversee budgets, pacing, and forecasting with upsell recommendations.
• Collaborate with Sales, Creative, Product, Yield and external agencies.
• Lead client calls, meetings, and strategic planning sessions with executive presence.

Skills

Organization & Attention to Detail

Communication & Collaboration

Strategic & Analytical Thinking

Education

Bachelor’s Degree in Business, Marketing, Communication, or related field

Tools

Salesforce

JIRA

Tableau

SQL

Power BI

Job description

Aquent is partnering with a leading global e-commerce and retail organization that is transforming how brands connect with millions of customers. This innovative client is at the forefront of digital advertising, empowering businesses to achieve their marketing objectives through cutting‑edge solutions. Join a team that values strategic thinking, impactful execution, and collaborative success in a fast‑paced, dynamic environment.

Step into a pivotal role where you will be instrumental in shaping the success of advertising campaigns for top brands. As a key strategic partner, you will drive end‑to‑end omnichannel advertising solutions, translating brand marketing goals into measurable results. Your expertise will directly influence client growth and contribute to the evolution of our advanced advertising platform. This is an exciting opportunity to blend strategic vision with tactical execution, making a tangible impact on revenue generation and client satisfaction.

Team Structure & Environment

This role sits within the Client Services organization. You will partner directly with one or multiple sellers to support a designated book of business within a pod focused on Food accounts. Reporting to the Account Strategy Lead, you will work closely with the Sales team to drive performance, optimize campaigns, strengthen client relationships, and collaborate alongside a team of nine strategists supporting the broader portfolio.

Key Skills Required

• Organization & Attention to Detail: Ability to manage multiple campaigns, deadlines, budgets, and deliverables accurately without things falling through the cracks.
• Communication & Collaboration: Clear, responsive communicator who works effectively across Sales, clients/agencies, and cross‑functional internal partners.
• Strategic & Analytical Thinking: Ability to interpret campaign performance data, identify opportunities or risks, and turn analytics into actionable recommendations rather than basic reporting.

What You’ll Do (Day-to-Day Responsibilities)

• Account Management & Growth: Manage and grow a portfolio of client accounts within the Food pod, serving as the primary point of contact and trusted consultative advisor.
• Campaign Execution & Optimization: Build, launch, and optimize campaigns across relevant platforms (paid search, social, programmatic display, video, CTV, digital OOH, in‑store tactics), overseeing audience targeting, budget allocation, bid strategies, and technical troubleshooting.
• Performance Analysis & Reporting: Monitor campaign performance daily, make data‑driven adjustments to improve KPIs, and deliver regular performance reports that translate complex metrics into strategic client insights.
• Financial & Budget Oversight: Oversee account budgets, pacing, and forecasting to ensure efficient spend, align with client goals, and present strategic upsell recommendations to drive incremental revenue.
• Cross‑Functional Collaboration: Partner with internal teams (Sales, Creative, Product, Yield) and external agencies to align on media strategy, asset trafficking, QA processes, and execution SLAs.
• Client Stewardship: Lead client calls, meetings, presentations, and strategic planning sessions, demonstrating strong executive presence and expertise in media tactics.

What You’ll Bring

• Education: Bachelor’s Degree in Business, Marketing, Communication, or a related field.
• Experience: 3+ years of hands‑on experience managing or consulting on digital media campaigns across display, video, social, search, and programmatic channels.
• Media Acumen: Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR) and media math for optimization.
• Client Management: Proven client‑facing experience, including proactive risk identification, solution development, and presentation skills.
• Project Management: Capability to thrive under pressure, navigate ambiguous situations, and manage complex, multi‑variable priorities.
• Technical Skills: Proficiency with Microsoft Excel, PowerPoint, Word, and Outlook. Familiarity with Salesforce, JIRA, Tableau, SQL, and Power BI.

Bonus Points

• Master’s Degree in Business, Marketing, Communication, or a related field.
• Extensive experience in programmatic advertising, including DSPs, DMPs, and ad exchanges.
• A proven track record of influencing advertiser investments through strategic media recommendations.