Luxury PR & Marketing Director: Brand Growth & ROI

Four Seasons Hotels Limited; Boca Raton (FL); Vor Ort; USD 120.000 - 210.000; Vollzeit

Benefits dieser Stelle

Staff discount

Employee meals

Training opportunities

Worldwide hotel discounts

Zusammenfassung

Four Seasons Paradise Island seeks a Director of Public Relations and Marketing to shape and execute integrated communications and marketing strategies that elevate the property’s positioning and drive measurable commercial impact.

Reporting to the Commercial Director, you will lead media relations, reputation management, and digital performance marketing, ensuring alignment with global brand initiatives and local market relevance to maximize direct bookings and guest engagement.

Qualifikationen

• Extensive leadership experience in PR and marketing in luxury hospitality or related industries.
• Proven ability to develop and execute integrated content strategies across paid, owned, and earned channels.
• Experience managing agencies, defining scopes, KPIs, and governance.
• Experience overseeing paid media and SEO and interpreting performance dashboards.
• Bachelor’s degree in Communications, Public Relations, Marketing, or related field; or equivalent experience.

Aufgaben

• Develop and lead the annual PR and Marketing strategy aligned with commercial goals and property priorities.
• Oversee the integrated marketing calendar, including global brand initiatives and on-property activations.
• Analyze seasonal trends and target audiences to inform planning and budgeting.
• Guide data-driven decision making with market intel, guest insights, and competitive analysis.
• Manage A&P budgets to maximize ROI and drive growth via FourSeasons.com.

Kenntnisse

Leadership in PR/Marketing

Integrated content strategy

Agency management

Paid media & SEO

Data-driven decision making

Ausbildung

Bachelor's degree in Communications/PR/Marketing

Tools

SEO tools

Analytics platforms

Jobbeschreibung

Four Seasons Paradise Island seeks a Director of Public Relations and Marketing to shape and execute integrated communications and marketing strategies that elevate the property’s positioning and drive measurable commercial impact.

Reporting to the Commercial Director, you will lead media relations, reputation management, and digital performance marketing, ensuring alignment with global brand initiatives and local market relevance to maximize direct bookings and guest engagement.