Local Social Media Coordinator

Minneapolis Bouldering Project, LLC; Saint Paul (MN); On-site; USD 25,000 - 39,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) retirement savings plan

Generous paid time off

Paid parental leave

Employee Assistance Program (EAP)

Free Bouldering Project membership for

a plus one

Discounts on gear, merchandise, and •

Job summary

Minneapolis Bouldering Project, LLC seeks a Social Media Coordinator to amplify the gym's local presence across platforms, capturing authentic moments from Minneapolis and St. Paul locations.

You will execute the regional strategy, write captions in our voice, engage with the community, and collaborate with leadership to showcase programming.

This hourly role offers full-time benefits for 30+ hours/week and opportunities to grow branding across markets.

Qualifications

• Strong written communication skills with an eye for tone and clarity.
• Comfort engaging with people and capturing content in an active, public environment.
• Strong organizational and time management skills.
• Self-motivated, adaptable, and able to work independently with guidance.
• Availability to work a flexible schedule, including occasional evenings or weekends.

Responsibilities

• Execute the local social media strategy established by the Regional Marketing Manager.
• Create, schedule, and publish content across approved social platforms (e.g., Instagram, Facebook).
• Capture and share authentic, real-time content that highlights the gym, staff, members, and offerings.
• Write captions that align with Bouldering Project’s voice, values, and brand standards.
• Monitor and respond to comments, messages, and inquiries in a timely and thoughtful manner.
• Collaborate with gym leadership to ensure social content reflects current programming and updates.
• Stay informed on social media trends and platform best practices and adjust execution as needed.
• Partner with the General Manager and local teams to identify content opportunities.
• Coordinate with the Regional Marketing Manager to ensure consistency across markets.
• Maintain content calendars and track posts to support reporting and alignment.
• Support basic analytics tracking (engagement, reach, consistency) as requested.

Skills

Written communication

Content creation

Public engagement

Time management

Independent work

Job description

Minneapolis Bouldering Project, LLC seeks a Social Media Coordinator to amplify the gym's local presence across platforms, capturing authentic moments from Minneapolis and St. Paul locations.

You will execute the regional strategy, write captions in our voice, engage with the community, and collaborate with leadership to showcase programming.

This hourly role offers full-time benefits for 30+ hours/week and opportunities to grow branding across markets.