Local SEO Growth Architect (On-Site)

Summers of Peru Inc.; Marion (IN); On-site; USD 70,000 - 90,000; Full time

Job summary

Summers of Peru Inc. is seeking a Local SEO & SEO Specialist to lead organic search across our portfolio of businesses. The role centers on local search visibility, Google Maps optimization, and multi-location coordination from our Marion, IN office.

The ideal candidate combines technical SEO, local strategy, and analytics to convert rankings into leads, calls, and revenue. This is a full-time, on-site position requiring in-person collaboration during normal business hours.

Qualifications

• 3+ years of hands-on SEO or Local SEO experience preferred.
• Demonstrated success improving organic and Google Maps visibility.
• Experience managing SEO for multi-location businesses is strongly preferred.
• Home-services SEO experience is a major advantage.
• Strong understanding of Google Business Profile optimization.
• Strong knowledge of technical, on-page and off-page SEO.
• Experience working directly inside WordPress.
• Ability to analyze data and make decisions based on business outcomes.
• Strong attention to detail and project management skills.
• A college degree is not required. Proven results, technical knowledge, and practical SEO experience are more important to us.

Responsibilities

• Lead local SEO and Google Maps optimization across multiple locations.
• Conduct local keyword research and develop city/service-area strategies.
• Monitor NAP consistency and manage listings on BrightLocal, Yext, Semrush.
• Develop reviews strategy and manage reputation growth.
• Analyze rankings, traffic, and conversions; report insights.
• Coordinate with content and web teams for on-page and technical SEO.
• Optimize WordPress sites using Elementor and related tools.
• Monitor Core Web Vitals and site performance; implement schema.
• Identify backlink opportunities with local relevance.

Skills

SEO

Local SEO

Google Maps

WordPress

Elementor

Technical SEO

Analytics

Project management

Tools

Google Business Profile

Google Search Console

Google Analytics 4

Google Tag Manager

Semrush

BrightLocal

Yext

WordPress

Elementor

Screaming Frog

Looker Studio

Bing Webmaster Tools

Call tracking

ServiceTitan

Job description

Summers of Peru Inc. is seeking a Local SEO & SEO Specialist to lead organic search across our portfolio of businesses. The role centers on local search visibility, Google Maps optimization, and multi-location coordination from our Marion, IN office.

The ideal candidate combines technical SEO, local strategy, and analytics to convert rankings into leads, calls, and revenue. This is a full-time, on-site position requiring in-person collaboration during normal business hours.