Local Experiential Marketing Lead — Chicago

RPM Raceway | Race Play More; Chicago (IL); On-site; USD 70,000 - 100,000; Full time

Job summary

RPM Raceway, the premier destination for high-speed karting, immersive entertainment, corporate events, and family fun, is seeking a dynamic and results-driven Marketing Manager to lead local marketing efforts in the Chicago market. This role focuses on increasing brand awareness, driving guest traffic, generating event leads, and building strong community partnerships throughout the Chicago area.

The ideal candidate is creative, data-driven, highly organized, and passionate about guest

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 3+ years of marketing experience in entertainment, hospitality, retail, experiential marketing, or consumer-facing brands.
• Proven success developing and executing multi-channel marketing campaigns that drive traffic, revenue, and brand awareness.
• Strong experience with digital marketing including social media, email marketing, SEO/SEM, paid advertising, and website management.
• Experience analyzing campaign performance using marketing analytics and data to optimize results.

Responsibilities

• Lead local marketing efforts to increase brand awareness in the Chicago market.
• Drive guest traffic, event leads, and growth in registrations and bookings.
• Build strong community partnerships and manage local event promotions.
• Collaborate with operations, sales, and leadership to improve venue performance.

Skills

Digital marketing

Campaign measurement

Project management

Communication

Budget management

Creativity

Education

Bachelor's degree in Marketing/Communications/Business

Job description

RPM Raceway, the premier destination for high-speed karting, immersive entertainment, corporate events, and family fun, is seeking a dynamic and results-driven Marketing Manager to lead local marketing efforts in the Chicago market. This role focuses on increasing brand awareness, driving guest traffic, generating event leads, and building strong community partnerships throughout the Chicago area.

The ideal candidate is creative, data-driven, highly organized, and passionate about guest