Lighting Product Manager: Strategy & Growth

Werner Electric Supply; Appleton (WI); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

401(k) with company match

Annual bonuses

Paid holidays

Job summary

Werner Electric Supply is seeking a Product Manager to execute a business strategy for designated electrical product lines to optimize profit and drive growth. This role collaborates with Marketing, Accounts and Vendors, and uses CRM to manage opportunities and support customers.

You will identify partnerships, manage margins, conduct market research, and deliver technical training to customers while coordinating with cross-functional teams in Appleton, WI.

Qualifications

• Associate or Bachelor’s degree in marketing, sales, or business administration.
• 1-3 years of related field experience.
• 3-5 years’ experience with electrical products may substitute for a degree.
• Must have and maintain a valid driver’s license.
• Ability to travel regularly through assigned territory.

Responsibilities

• Create and execute business plan and strategy for designated product lines.
• Identify and manage strategic partnerships with vendors and manufacturers.
• Responsible for sales and gross margin enhancement for designated GL codes.
• Conduct in-depth market research on products, pricing, and market success to gain insight into customer preferences and interests.
• Produce competitive analysis materials comparing product with its key competitors.
• Collaborate with Marketing in deploying product strategy for new and emerging products within designated product lines.
• Provide pre-sales support to customers including: review of customer project specifications and documents, preparing and presenting bills of materials, providing solutions based on customer needs.
• Effectively communicate and collaborate with Customer Experience Specialists and Account Management to implement sales and product strategies and meet customer requests and needs.
• Design, manage, and deliver technical training to internal and external customers in support of product line.
• Utilize the customer relationship manager (CRM) tool to log and manage customer opportunities, tasks, customer interactions, and support responses from customers in assigned region.
• Participate in designated sales planning meetings with Account Managers within assigned territory to understand new products and programs and determine needs of customers and Account Managers’ accounts.

Education

Bachelor’s degree in marketing, sales or business administration

Tools

CRM software

Job description

Werner Electric Supply is seeking a Product Manager to execute a business strategy for designated electrical product lines to optimize profit and drive growth. This role collaborates with Marketing, Accounts and Vendors, and uses CRM to manage opportunities and support customers.

You will identify partnerships, manage margins, conduct market research, and deliver technical training to customers while coordinating with cross-functional teams in Appleton, WI.