Lifecycle Marketing Coordinator

Crate & Barrel; Northbrook (IL); Hybrid; USD 42,000 - 60,000; Full time

Job summary

Crate & Barrel is seeking a Lifecycle Marketing Coordinator to join the Email Team in planning and executing email campaigns to drive sales and profitability. The role supports strategy, scheduling, reporting, and process improvements, with on-site work in Northbrook, IL and Friday remote flexibility.

A day in the life includes managing schedules for email, SMS and push sends; initiating briefs; routing creative for approvals; reviewing proofs; and supporting performance reporting.

Qualifications

• Strong problem solving, organizational and analytical skills.
• Ability to multi-task in a dynamic, fast paced environment.
• Strong project and time management skills.
• Strong written and oral communication and interpersonal skills.
• Team player with collaborative mindset and ability to work effectively with cross-functional teams.

Responsibilities

• Manage and maintain project schedules for email, SMS and Push Notification sends.
• Initiate creative briefs for all email campaigns.
• Route email creative through stakeholder approval process and collaborate with Design team on changes.
• Review all email proofs for content and design accuracy.
• Assist in strategic planning and test plan development to optimize email channel performance.
• Support the email marketing team with reporting for weekly/monthly/ad hoc campaign reporting.
• Assist with the management of email messaging calendar and schedule adjustments.
• Assist cross-functional teams with email related questions and troubleshooting email programs.
• Stay up to date on email best practices and research the competitive landscape to identify new opportunities.

Skills

Problem solving

Organization

Analytical skills

Time management

Communication

Tools

MS Office

Google Workspace

ESP tools

Job description

The Lifecycle Marketing Coordinator will support the Email Team in planning, and executing email campaigns to drive sales and profitability. Assist with strategy, scheduling, reporting, and process improvements.

This is an on-site position (Monday through Thursday) based out of our Northbrook, IL office with the flexibility to work remotely on Fridays.

A day in the life as a Lifecycle Marketing Coordinator...

• Manage and maintain project schedules and track progress of all email, SMS and Push Notification sends, from initial creative through to development and deployment
• Initiate creative briefs for all email campaigns
• Route email creative through stakeholder approval process and collaborate with Design team on changes
• Review all email proofs for content and design accuracy
• Assist in strategic planning and test plan development to optimize email channel performance
• Support the email marketing team with reporting for weekly/monthly/ad hoc campaign reporting
• Assist with the management of email messaging calendar and schedule adjustments
• Assist cross-functional teams with email related questions for addressing customer communication issues and troubleshooting email programs
• Stay up to date on email best practices and research the competitive landscape to identify new opportunities

What You’ll Bring To The Table...

• Strong problem solving, organizational and analytical skills
• Ability to multi-task in a dynamic, fast paced environment
• Strong project and time management skills
• Strong written and oral communication and interpersonal skills
• Team player with collaborative mindset and ability to work effectively with cross-functional teams

We’d love to hear from you if you have...

• 1 year of hands on experience in developing digital marketing campaigns
• Proficiency with MS Office Suite and/or Google Workspace
• Experience using ESP tools, such as ExactTarget/Salesforce Marketing Cloud, Responsys, Silverpop or CheetahMail