Lifecycle Growth Manager: Full-Funnel, Multi-Channel

Chime Financial, Inc; San Francisco (CA); Hybrid; USD 139,000 - 181,000; Full time

Benefits offered by this job

Bonus

Equity package

Benefits

Job summary

Chime is seeking a Lifecycle Marketing Manager to join our Product and Lifecycle Marketing team. You’ll design and optimize lifecycle programs that engage, retain, and grow members across their journey with Chime—from top of funnel through long-term retention—with a focus on growth, revenue, and lifetime value.

This role is holistic, business-minded, and cross-functional: you’ll craft segments, experiments, and outcomes, building campaigns across push, in-app, email and SMS, while coordinating

Qualifications

• 4–6+ years of lifecycle, growth, or related marketing experience with end-to-end campaigns.
• Business-minded marketer focused on revenue, LTV, and full funnel.
• Experience building segments and multi-channel campaigns (email, push, in-app, SMS).
• Strong experimentation and data-driven decision making.

Responsibilities

• Own full-funnel lifecycle strategy from awareness to long-term retention.
• Define segments and translate into targeted campaigns across owned channels.
• Run experiments to optimize evergreen lifecycle campaigns and transactional messages.
• Develop channel governance and ensure quality of the communications.
• Collaborate with Product, Engineering, Analytics, Design, CRM, and more on cross-functional initiatives.

Skills

Lifecycle Marketing

Growth Marketing

Cross-functional collaboration

Data-driven marketing

Experimentation

Analytics

Strategic thinking

Tools

Braze

Looker

Job description

Chime is seeking a Lifecycle Marketing Manager to join our Product and Lifecycle Marketing team. You’ll design and optimize lifecycle programs that engage, retain, and grow members across their journey with Chime—from top of funnel through long-term retention—with a focus on growth, revenue, and lifetime value.

This role is holistic, business-minded, and cross-functional: you’ll craft segments, experiments, and outcomes, building campaigns across push, in-app, email and SMS, while coordinating