Lead Product Marketing for Composable Banking

Avaloq; New York (NY); Hybrid; USD 119,000 - 140,000; Full time

Benefits offered by this job

Hybrid work model

Flexible working hours

Job summary

Avaloq seeks a Product Marketing Expert to lead global positioning and go-to-market for our Composable Banking solution from New York. You will shape how product value is communicated across regions, ensuring strong product-market fit and commercial success.

You’ll collaborate with Marketing, Product, Sales and Strategy to develop compelling narratives and high-impact assets. You’ll translate complex banking technology into clear business benefits, drive launch readiness, and align regional

Qualifications

• Experience in product marketing or product management within fintech, wealth management, banking technology, or enterprise SaaS.
• Solid awareness of financial services markets and trends in banking and wealth management.
• Ability to craft compelling product narratives and translate technical features into business value.
• Proven ability to create high-quality sales and marketing collateral with PowerPoint.

Responsibilities

• Lead global product positioning and messaging for the Composable Banking solution, ensuring clarity and alignment across regions.
• Collaborate with Product, Sales and Marketing on launch planning and sales enablement activities.
• Support the global go-to-market strategy by defining target audiences and value propositions.
• Translate complex features into client-focused business benefits and differentiated narratives.
• Create and manage high-impact marketing assets (pitch decks, brochures, one-pagers, demos, videos, case studies) and support events.
• Conduct ongoing market and competitor analysis to inform product strategy and roadmaps.

Skills

Product marketing experience

Fintech domain knowledge

Storytelling & messaging

Cross-functional collaboration

Tools

PowerPoint

Job description

Avaloq seeks a Product Marketing Expert to lead global positioning and go-to-market for our Composable Banking solution from New York. You will shape how product value is communicated across regions, ensuring strong product-market fit and commercial success.

You’ll collaborate with Marketing, Product, Sales and Strategy to develop compelling narratives and high-impact assets. You’ll translate complex banking technology into clear business benefits, drive launch readiness, and align regional