Lead Generation Executive

Careervitablr; United States; Remote; USD 60,000 - 90,000; Full time

Job summary

Careervitablr in the United States is seeking a results-driven Lead Generation Specialist with a focus on B2B technology. You will identify target companies and decision-makers, reach out via LinkedIn and email, and schedule qualified sales meetings.

This outcome-focused role measures success by the quality and number of meetings set, not just messages sent. You will collaborate with sales and marketing to refine targeting, messaging, and follow-up sequences.

Qualifications

• 2–4 years of experience in B2B lead generation or sales development.
• Experience generating leads for technology, SaaS, IT services, or similar B2B sectors preferred.
• Hands-on experience with Apollo and LinkedIn.
• Familiarity with LinkedIn Sales Navigator and other prospecting tools.
• Understanding of org structures, job titles, seniority, and buying roles.
• Ability to distinguish decision-makers, influencers, and unsuitable contacts.

Responsibilities

• Research and identify companies matching the ideal customer profile.
• Find decision-makers based on industry, company size, geography, department, seniority, and title.
• Build prospect lists using Apollo, LinkedIn, and Sales Navigator.
• Conduct outreach via LinkedIn, email, and follow-up sequences.
• Personalize messages based on role, company, and needs.
• Qualify prospects before scheduling meetings for the sales team.
• Maintain follow-ups with interested prospects.
• Keep CRM records updated with communication history and status.
• Monitor campaign performance and optimize targeting and messaging.
• Coordinate with sales and marketing to refine segments and outreach.

Skills

Lead generation

B2B sales

Prospecting

Written communication

Campaign management

Tools

Apollo

LinkedIn

LinkedIn Sales Navigator

CRM

Email outreach tools

Job description

Job Description: Lead Generation Specialist B2B Technology

Experience:24 years

Role Overview

We are looking for a results-driven Lead Generation Specialist with experience in B2B prospecting, preferably for technology companies. Your primary responsibility will be to identify relevant companies and decision-makers, engage them through LinkedIn and email,

and schedule qualified sales meetings.

This is an outcome-focused role. Success will be measured primarily by the number and quality of relevant meetings scheduled—not simply by the volume of messages sent.

Key Responsibilities

• Research and identify companies that match our ideal customer profile.
• Find the right decision-makers and influencers based on industry, company size, geography, department, seniority, and job title.
• Build accurate prospect lists using Apollo, LinkedIn, LinkedIn Sales Navigator, and other prospecting tools.
• Conduct outreach through LinkedIn messages, connection requests, email, and structured follow-up sequences.
• Personalize messages based on the prospect’s role, company, industry, and likely business needs.
• Qualify prospects before scheduling meetings for the sales or leadership team.
• Maintain consistent follow-ups with interested and relevant prospects.
• Keep prospect information, communication history, and meeting status updated in the CRM or tracking system.
• Monitor campaign performance and continually improve targeting, messaging, and response rates.
• Coordinate with the sales and marketing teams to refine target segments and outreach strategies.

Required Skills and Experience

• 2–4 years of experience in B2B lead generation, sales development, outbound prospecting, or a similar role.
• Experience generating leads for technology, SaaS, IT services, software development, or other B2B companies is strongly preferred.
• Strong hands-on experience with Apollo and LinkedIn.
• Familiarity with LinkedIn Sales Navigator and other prospecting, enrichment, email outreach, and verification tools.
• Good understanding of organizational structures, job titles, seniority levels, departments, and buying roles.
• Ability to distinguish between a relevant decision-maker, an influencer, and an unsuitable contact.
• Experience building targeted prospect lists and running outbound outreach campaigns.
• Strong written communication skills, with the ability to create concise and personalized messages.