Lead, Enterprise Data Analyst

Under Armour; Baltimore (MD); On-site; USD 100,000 - 135,000; Full time

Benefits offered by this job

Volunteer days

UA merchandise discounts

401(k) matching

Maternity and parental leave

Health & fitness benefits

Job summary

Under Armour is seeking a Lead, Enterprise Data Analytics to join our EDM organization. This senior role bridges business strategy with analytics execution, delivering scalable reporting and data products to empower business units.

You will lead end-to-end analytics and coach analysts, aligning requirements with Under Armour’s enterprise data strategy. You will partner with Lean cross-functional teams across Retail, Ecommerce, Supply Chain, Finance, Marketing, and more to deliver clear, reusable

Qualifications

• 8 years of experience in BI, data analytics, or data strategy roles.
• Experience delivering reporting solutions that drive business decisions.
• Proficiency with BI tools Tableau and Power BI, and SQL.

Responsibilities

• Lead cross-functional analytics initiatives end-to-end.
• Coach analysts and raise analytical best practices.
• Develop scalable dashboards, reports, and data products.
• Partner with business and tech leaders to align requirements with data strategy.
• Translate business KPIs into analytics deliverables.

Skills

Leadership

Cross-functional collaboration

Tableau

Power BI

SQL

Data storytelling

Mentoring

Communication

Education

Bachelor’s degree

Master’s degree

12 years experience without a degree

Tools

Snowflake

DBT

Tableau

Power BI

Job description

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more. The company’s values—Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes, and Stand for Equality—serve as a roadmap for our teams and the qualities expected of every teammate.

Purpose of Role

Under Armour is searching for a Lead, Enterprise Data Analytics to join our Enterprise Data Management (EDM) organization. This role bridges business strategy and technical analytics execution, serving as a shared analytics resource across multiple business domains. You will lead the discovery, design, and delivery of scalable reporting solutions and data products that enable our business units to make better, more informed decisions.

Operating as a senior individual contributor, you will lead cross‑functional analytics initiatives end‑to‑end while coaching analysts and raising the bar for analytical best practices across the team. You will partner closely with business and technical leaders to align requirements with Under Armour’s enterprise‑wide data strategy.

Your Impact

• Lead cross‑functional requirements discovery and end‑to‑end analytics delivery, translating business strategy and KPIs into scalable reporting solutions.
• Serve as a shared analytics resource across multiple business domains (Retail, Wholesale, Ecommerce, Supply Chain, Sales, Finance, Merchandising, Marketing, and more), aligning business requirements with data and analytical solutions.
• Manage the intake and prioritization of analytics requests, balancing competing demands and setting clear expectations on scope, deadlines, and deliverables.
• Build and maintain dashboards, reports, and reusable data products using Under Armour’s standard BI tools, with an emphasis on clarity, reusability, and self‑service insight.
• Serve as a thought‑leader with an emphasis on innovation, finding new ways to optimize and simplify UA’s reporting functions.
• Coach and mentor analysts, drive analytical best practices, and own documentation and knowledge transfer across the EDM Center of Excellence.
• Work closely with project teams, enterprise developers, systems analysts, data scientists, and architects to deliver solutions aligned with the enterprise‑wide data strategy.
• Monitor changes in the business and proactively recommend where analytics can further improve performance, synthesizing and presenting findings and project status to stakeholders and leadership.

Qualifications

• Bachelor’s degree with typically 8 years of relevant experience, or Master’s degree with typically 6 years of relevant experience, or 12 years of relevant work experience without a degree.
• 8 years of experience in business intelligence, data analytics, or data strategy roles, with a track record of delivering reporting solutions that drive business decisions.
• Experience with AI tools such as Claude, Claude Code, Codex, MS Copilot, and Snowflake Cortex Code.
• Experience engaging across business areas: Retail, Wholesale, Ecommerce, Supply Chain, Sales, Finance, Merchandising, Marketing, Accounting, Product, HR, and Emerging Markets.
• Demonstrated ability to lead cross‑functional analytics initiatives and manage intake and prioritization with limited oversight.
• Proficiency in BI and reporting tools such as Tableau and Power BI, along with SQL; experience with Snowflake, DBT, and the modern data stack is a plus.
• Experience creating functional and technical specification documents.
• Proven ability to express complex operational and technical concepts in business terms, with excellent verbal and written communication skills.
• Highly organized self‑starter with strong analytical, planning, and problem‑solving skills; comfortable managing multiple priorities in a fast‑paced, dynamic environment.
• Experience coaching or mentoring analysts and championing analytical best practices.
• ERP experience is a plus.

Workplace Location

• Location: Candidates must reside within a commutable distance to our corporate headquarters in Baltimore, Maryland, as periodic on‑site attendance may be required.
• Travel: Possible travel to regional offices, conferences, and trainings.
• Sponsorship Eligibility: UA does not offer sponsorship of job applicants for employment‑based work authorization for this position at this time.

Relocation

• No relocation provided.

Base Compensation

$100,000.00–$135,000.00 USD. Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range is based on an individual’s relevant knowledge, skills and experience for the position. UA is committed to helping teammates succeed and advance in their careers. Base salary is only one component of our competitive total rewards package.

Benefits & Perks

• Paid UA Give Back Volunteer Days: Work alongside your team to support initiatives in your local community.
• Under Armour merchandise discounts.
• Competitive 401(k) plan matching.
• Maternity and parental leave for eligible and FMLA‑eligible teammates.
• Health & fitness benefits, discounts and resources—We offer teammates across the country programs to promote physical activity and overall well‑being.

Our Commitment to Equal Opportunity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. If a reasonable accommodation is needed to participate in the job application or interview process, please contact our Human Resources team via [e-mail].