Lead, Customer Insights & Engagement – Lung Oncology

Bristol-Myers Squibb Co; Princeton (NJ); On-site; USD 168,000 - 203,000; Full time

Benefits offered by this job

Flexible Time Off

11 paid holidays

Paid vacation

Global Shutdown

Job summary

Bristol-Myers Squibb Co in Princeton, NJ is seeking an Associate Director of Customer Insights and Engagement for the Lung Cancer portfolio. The role drives actionable insights, shapes targeting and messaging, and partners with marketing, sales, and market access to influence commercial strategy.

Responsibilities include leading market research, data synthesis, and adoption of advanced analytics to enhance customer experience and brand performance.

Qualifications

• Minimum 5 years of experience in pharmaceutical analytics or market research.
• Proven ability to synthesize complex data into actionable insights for senior leadership.
• Strong stakeholder management and cross-functional collaboration skills.
• Excellent communication and presentation abilities for executives.

Responsibilities

• Develop and execute comprehensive market research plans focused on actionable insights.
• Synthesize data from multiple sources to inform marketing strategies and brand performance.
• Support omnichannel engagement and optimize customer journeys and touchpoints.
• Lead advanced analytics initiatives including AI/ML to support decisions.
• Represent insights in BU-level forums and collaborate with cross-functional partners.

Skills

Market research

Advanced analytics

Stakeholder management

Presentation skills

Cross-functional collaboration

AI/ML familiarity

Education

Bachelor's degree

Master’s or PhD preferred

Tools

IQVIA

SHS

Advanced analytics platforms

Job description

Bristol-Myers Squibb Co in Princeton, NJ is seeking an Associate Director of Customer Insights and Engagement for the Lung Cancer portfolio. The role drives actionable insights, shapes targeting and messaging, and partners with marketing, sales, and market access to influence commercial strategy.

Responsibilities include leading market research, data synthesis, and adoption of advanced analytics to enhance customer experience and brand performance.