Lead Creative Marketing Associate

Duck Head Apparel; Atlanta (GA); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Generous vacation policy

Health and wellness coverage

401k with company match

Discounted stock purchasing

Education reimbursement

Product discounts

Job summary

Duck Head Apparel is seeking a Lead Creative Marketing Associate in Atlanta, GA. This in-person position involves developing and executing marketing initiatives across digital and print channels while managing the content calendar.

Ideal candidates should have a Bachelor's degree in marketing, 2+ years of experience in relevant roles, and proficiency in Adobe Creative Suite. The role supports brand storytelling and creative campaigns to drive brand growth.

Qualifications

• 2+ years’ experience in marketing, brand, or creative roles preferred.
• Solid knowledge of marketing tools and best practices.
• Experience managing multi-channel marketing campaigns.

Responsibilities

• Develop and execute marketing initiatives across various channels.
• Manage the marketing content calendar in alignment with the manager's direction.
• Oversee execution of integrated campaigns across various platforms.
• Lead brand copywriting efforts including email campaigns and product descriptions.
• Support and execute photoshoots, including planning and coordination.

Skills

Creative thinking

Project management

Copywriting

Brand storytelling

Digital marketing

Communication

Education

Bachelor’s degree in marketing or related field

Tools

Adobe Creative Suite

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Email marketing platforms

Project management tools

Job description

We offer competitive benefits packages which may include generous vacation policy, health and wellness coverage, 401k with company match, discounted stock purchasing, options for education reimbursement, and amazing product discounts!

This is an in-person position based in Atlanta, GA.

The Lead Creative Marketing Associate is a highly creative and strategic marketing professional that will support the development and execution of integrated marketing initiatives across digital, print, and e-commerce channels. This role will play a key part in building and managing the marketing content calendar in alignment with direction from the Marketing & E-Commerce Manager, ensuring campaigns are thoughtfully planned and executed across all customer touchpoints.

About the Role:

• Collaborate on the development and execution of the marketing calendar, including product launches, promotions, and key brand moments.
• Translate brand vision into seasonal content plans and creative briefs, connecting design, product development, and consumer-facing storytelling.
• Oversee execution of integrated campaigns across email, SMS, paid media, website and print ensuring consistency, performance and alignment with seasonal narratives.
• Lead all brand copywriting efforts, including email campaigns, product descriptions, catalog content, product naming and brand storytelling.
• Collaborate on strategy and execution of print initiatives, including advertisements, direct-to-consumer catalogs, and mailers.
• Concept, design, and produce digital and print campaign assets, with a focus on performance, brand consistency, and visual storytelling.
• Partner cross-functionally (Merchandising, Ecommerce, Wholesale, and Marketing) to align content with product buys and ensure channel needs are incorporated throughout development.
• Oversee the creation, review, and approval of email and SMS graphics produced by Senior Graphic Designer.
• Manage and maintain brand assets and marketing materials for internal and external stakeholders.
• Support and execute photoshoots (lifestyle and e-commerce), including pre-production planning, sample management, talent coordination, shot list development, on-site execution, and post-production feedback.
• Identify, propose, and implement forward-thinking marketing strategies, content, and tools to drive brand growth.

You will enjoy this role if you…

• Think creatively and bring a strong eye for brand and design to your work.
• Stay highly organized and detail-oriented while managing projects from start to finish.
• Take a proactive, solution-oriented approach when challenges arise.
• Thrive in a fast-paced environment while managing multiple projects simultaneously.
• Communicate clearly and collaborate effectively across teams.

Who we would like to meet:

• Bachelor’s degree in marketing, brand marketing or a related field.
• Generally, 2+ years’ experience in marketing, brand, or creative roles (fashion/apparel or consumer brand preferred)
• Microsoft applications (Word, Excel, PowerPoint, Outlook).
• Solid knowledge of marketing tools and best practices.
• Proficiency in Adobe Creative Suite
• Strong copywriting and brand storytelling skills
• Experience managing multi-channel marketing campaigns (email, SMS, paid media, web, social)
• Experience with marketing tools/platforms (e.g., email platforms, project management tools, asset management systems)

This Company is an equal opportunity employer and does not discriminate against qualified applicants based on race, color, sex, gender, gender identity, gender expression, religious creed, sexual orientation, pregnancy, national origin, ancestry, age, military and veteran status, marital status, physical or mental disability, protected medical condition, genetic information, reproductive health decision-making, lawful off-duty use of marijuana, any other characteristic protected by law, or any combination of two or more of the characteristics listed here. If you need an accommodation to complete an online application, please contact the location you are applying to or contact us at 1-888-725-1899.

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