Lead Copywriter & Brand Voice Architect (Remote)

Feedinkoo: Remote Jobs; United States; Remote; USD 110,000 - 170,000; Full time

Benefits offered by this job

Equity options

Comprehensive health benefits

Flexible time off

Travel stipend

Remote-first

Job summary

Kindred is seeking a Lead Copywriter to define and own the brand voice across all touchpoints. You will consolidate messaging, craft on-brand copy for ads, social, emails, and product messaging, and develop comprehensive voice guidelines.

You will partner with Performance, Lifecycle, Product, Creative, and external agencies to ensure consistency and impact, shaping Kindred's voice across channels in a fast-paced, globally distributed team.

Qualifications

• 8+ years of professional copywriting experience.
• Proven experience managing brand voice for a consumer-facing brand.
• Experience creating and maintaining voice guidelines.
• Strong collaboration with product, marketing, and growth teams.
• Ability to translate complex ideas into clear, engaging language.

Responsibilities

• Develop and own the overall brand voice and tone across channels.
• Write and review copy for ads, social, in-product messaging, emails, and website content.
• Establish and enforce voice guidelines to maintain brand integrity.
• Translate leadership messaging into clear communications for the community.
• Collaborate with cross-functional teams to align storytelling across marketing initiatives.
• Partner with agencies and freelance writers to align output with Kindred’s standards.
• Implement QA processes to uphold consistency and accuracy.

Skills

Copywriting

Brand voice

Cross-functional collaboration

Freelance management

Project management

Job description

Kindred is seeking a Lead Copywriter to define and own the brand voice across all touchpoints. You will consolidate messaging, craft on-brand copy for ads, social, emails, and product messaging, and develop comprehensive voice guidelines.

You will partner with Performance, Lifecycle, Product, Creative, and external agencies to ensure consistency and impact, shaping Kindred's voice across channels in a fast-paced, globally distributed team.