Lead Brand Designer: Experiential & Digital Campaigns

Whatnot; San Francisco (CA); Hybrid; USD 158,000 - 200,000; Full time

Benefits offered by this job

Health Insurance

Work From Home Support

Generous Holiday and Time off Policy

401k with employer match

Parental Leave

Monthly dogfood allowance

Care benefits

Job summary

Whatnot seeks a Lead Brand Designer to join the creative team, shaping the brand across digital and physical experiences. You will translate diverse categories into on-platform events and show-stopping activations, from strategy through execution.

You will collaborate with marketing and category teams, mentor designers, and push creative direction while tracking industry trends. This role offers hybrid work with proximity to San Francisco, Seattle, Los Angeles, and New York City hubs.

Qualifications

• 8+ years of experience in design, brand, and experiential creative roles.
• 2+ years in a lead design role with independent concepting and execution.
• In-house experience at a multi-sided brand or marketplace is preferred.
• Proven track record building and evolving brand systems across physical and digital surfaces.
• Experience leading creative teams from idea through launch and measuring impact.
• Strong understanding of audience behavior and current trends.
• Ability to translate brand strategy into campaigns across platforms.
• Excellent communication and collaboration with designers, marketers, and product teams.
• Ability to juggle multiple projects with flexibility.
• Portfolio showcasing diverse brand work.

Responsibilities

• Collaborate with category and marketing teams to develop and execute campaign strategies and design directions that support business goals across digital and physical touchpoints.
• Oversee end-to-end processes from concepts to handoff to deliver work with high craftsmanship.
• Lead with mentorship, provide feedback, and foster a collaborative environment.
• Lead brainstorming sessions and develop creative briefs to inspire the team.
• Stay ahead of trends and best practices to keep events fresh and culturally resonant.
• Develop and maintain relationships with external partners to scale production.

Skills

Brand design

Experiential design

Leadership

Campaign ideation

Mentorship

Cross-functional collaboration

Data-driven design

Communication

Project management

Growth mindset

Portfolio

Job description

Whatnot seeks a Lead Brand Designer to join the creative team, shaping the brand across digital and physical experiences. You will translate diverse categories into on-platform events and show-stopping activations, from strategy through execution.

You will collaborate with marketing and category teams, mentor designers, and push creative direction while tracking industry trends. This role offers hybrid work with proximity to San Francisco, Seattle, Los Angeles, and New York City hubs.