Launch Operations Lead: New Product Marketing

Covista; Columbia (MD); Hybrid; USD 54,000 - 97,000; Full time

Benefits offered by this job

Health, dental, vision, life and disab

401k Retirement Program + 6% employer

Hybrid work schedule

Job summary

Covista, America's largest healthcare educator, seeks a Sr. Specialist, New Product Launch. The hybrid schedule features four in-office days weekly, with responsibility for governing the launch playbook and coordinating marketing elements across product areas.

You’ll lead end-to-end launches, work with Category Marketers and Product Managers, and drive improvements for faster future cycles while ensuring compliance with policies and standards.

Qualifications

• Bachelor's degree in marketing, business, project management, or related field.
• Three-five (3-5) years of experience in product launch execution, marketing operations or project/process management.
• PMO/operations experience in high-volume launch environments is a plus.
• Cross-functional coordination and strong communication skills are required.

Responsibilities

• Owns the launch playbook and core steps for every new/upgraded launch across product areas.
• Drives process and execution with product-area owners and marketers.
• Leads launch kickoff and manages end-to-end execution across pages and channels.
• Coordinates cross-functional stakeholders and vendors to hit timelines and milestones.
• Tracks progress for ~30–50 launches annually and optimizes sequencing.
• Refines the operational playbook after each launch to speed future launches.

Education

Bachelor's degree in marketing, business, project management, or related field

PMP certification preferred

Tools

MS Office Suite

Excel

PowerPoint

Digital asset management tools

Job description

Covista, America's largest healthcare educator, seeks a Sr. Specialist, New Product Launch. The hybrid schedule features four in-office days weekly, with responsibility for governing the launch playbook and coordinating marketing elements across product areas.

You’ll lead end-to-end launches, work with Category Marketers and Product Managers, and drive improvements for faster future cycles while ensuring compliance with policies and standards.