La Crosse Local News Multimedia Journalist

Gray Media; Eau Claire (WI); On-site; USD 42,000 - 64,000; Full time

Job summary

WEAU-TV/Gray Media seeks a dynamic Multimedia Journalist in the La Crosse Bureau. You will work independently to generate daily story ideas and own coverage for the La Crosse area, producing accurate reporting for broadcasts and digital platforms.

You’ll shoot, edit, and write scripts in AP style, conduct live reporting, and build strong community relationships with public safety, government, and business leaders.

Qualifications

• Bachelor’s degree in journalism, communications, or related field (or equivalent experience).
• Strong writing, shooting, and editing skills.
• Proven ability to work independently, meet deadlines, and make editorial decisions.
• Comfortable with live reporting and on-camera presentation.

Responsibilities

• Enterprise, pitch, and develop original story ideas for La Crosse area.
• Report, shoot and edit videos for daily newscasts and digital platforms.
• Write clear, accurate AP-style scripts for broadcast and web.
• Perform as a strong live reporter for breaking news and planned coverage.
• Cultivate community contacts in safety, government, schools, health care, and business.
• Monitor online and offline conversations to generate story ideas.

Skills

Strong writing

Live reporting

Editorial judgment

Shot and edit videos

Editing software proficiency

Valid driver’s license

Education

Bachelor’s degree in journalism/communications/related field

Tools

Editing software

Job description

WEAU-TV/Gray Media seeks a dynamic Multimedia Journalist in the La Crosse Bureau. You will work independently to generate daily story ideas and own coverage for the La Crosse area, producing accurate reporting for broadcasts and digital platforms.

You’ll shoot, edit, and write scripts in AP style, conduct live reporting, and build strong community relationships with public safety, government, and business leaders.