Key Account Manager

Cordialsa USA

Corona (CA)

On-site

USD 90,000 - 130,000

Full time

14 days+

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Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Plan with Company Contribution

PTO

Employee Referral Program

Job summary

Cordialsa USA is seeking a focused Key Account Manager to drive profitable growth in the West Division, Corona, CA. This on-site role leads account strategies, manages Joint Business Plans, and guides field teams to execute promotions and optimize shelf presence.

The ideal candidate has strong experience in consumer goods sales, fluent English and Spanish, and the ability to travel up to 50%. You will influence retailer partnerships and deliver measurable increases in market share and

Qualifications

Bachelor's degree in business-related field.
5+ years of CPG sales or key account management experience.
Experience leading and coaching field personnel.
Fluent in English and Spanish.
Willingness to travel ~50%.
Valid driver's license and reliable transportation.

Responsibilities

Develop and execute Joint Business Plans (JBP) with assigned key accounts.
Analyze sales performance, customer data, market trends, and KPIs.
Lead quarterly business reviews with key accounts and adjust plans.
Manage profitability by monitoring trade spend, investments, and collections.
Ensure compliance with agreements, pricing, merchandising standards.
Coach Sales Representatives and Merchandisers to meet objectives.
Develop promotional and sell-out strategies to increase turnover.
Visit stores to evaluate execution and gather market intel.
Report on net sales, market share, share of shelf, sell-out and inventory.
Identify opportunities for new customers and category expansion.
Coordinate with Logistics to address needs and maintain service levels.

Skills

Account management

Sales leadership

Negotiation

CRM software

Data analysis

Excel proficiency

Relationship building

Strategic planning

Education

Bachelor's degree

Tools

Salesforce

Excel

CRM platforms

Job description

KEY ACCOUNT MANAGER

Location: West Division - Corona CA
Employment Type: Full-Time | On-Site

JOB SUMMARY

The Key Account Manager is responsible for driving profitable growth and strengthening commercial relationships with assigned key accounts within the territory. This position develops and executes account strategies and Joint Business Plans (JBP) aligned with company objectives.

The role combines strategic account management, sales analysis, customer relationship management, and retail execution to increase sales volume, market share, portfolio growth, and profitability. The position also provides leadership and direction to Sales Representatives and Merchandisers, where applicable, to ensure strong execution in the market and achievement of commercial objectives.

KEY RESPONSIBILITIES

Develop and execute Joint Business Plans (JBP) and quarterly work plans with assigned key accounts to drive growth and profitability.
Analyze sales performance, customer data, market trends, and commercial KPIs to identify growth opportunities and develop effective account strategies.
Lead quarterly business reviews with key accounts, present performance results, and adjust strategies and action plans as needed.
Manage account profitability by monitoring portfolio performance, trade spend, commercial investments, collections, deductions, and other financial indicators.
Ensure compliance with customer agreements, promotional pricing, merchandising standards, displays, and point-of-sale requirements.
Lead, coach, and support Sales Representatives and Merchandisers, where applicable, to achieve sales and execution objectives.
Develop promotional and sell-out strategies to increase product turnover, improve inventory management, and drive consumer demand.
Conduct regular customer and store visits to evaluate execution, identify opportunities, gather market intelligence, and monitor competitor activity.
Track and report key commercial KPIs, including net sales, market share, share of shelf, sell-out, inventory levels, and organic growth.
Identify opportunities for new customer acquisition, category expansion, and increased brand presence within the assigned territory.
Coordinate with Logistics and other internal teams to address customer needs, resolve operational issues, and maintain strong service levels.
Perform other duties and responsibilities related to the position as assigned.

QUALIFICATIONS AND SKILLS

Bachelor's degree in Business Administration, Marketing, Engineering, or a related field.
5+ years of experience in Consumer Packaged Goods (CPG) sales, key account management, or a related commercial role.
Experience leading, coaching, or supervising Sales Representatives, Merchandisers, or other field personnel.
Strong knowledge of sales management, selling, negotiation, and customer relationship management.
Experience developing account strategies, business plans, and commercial growth initiatives.
Strong understanding of account profitability, trade spend, commercial investments, and financial performance.
Knowledge of retail execution, merchandising standards, planograms, and category management.
Strong analytical skills and experience working with commercial KPIs and sales performance data.
Advanced proficiency in Microsoft Excel and experience with CRM, sales, or route-tracking applications.
Strong leadership, communication, organization, negotiation, and relationship management skills.

REQUIREMENTS

Must be legally authorized to work in the United States without employer sponsorship.
Fluent in both English and Spanish, with the ability to communicate effectively in both languages as required by the position.
Ability and willingness to travel approximately 50% of the time.
Valid driver's license and reliable transportation for business travel and customer visits.
Ability to safely drive for extended periods and perform physical activities associated with retail and store visits, including standing, walking, bending, reaching, and lifting up to 20 lbs.

SCHEDULE