Junior Social Media Specialist: Campaign Growth

Strong Automotive; Birmingham (AL); On-site; USD 35,000 - 48,000; Full time

Job summary

Paycom - ATS in Birmingham, AL is seeking a Social Media Coordinator to support the paid social team with auditing, reporting, and optimization. This entry-level role involves daily maintenance, content support, review responses, and collaboration with clients to ensure consistent brand messaging across platforms. Strong communication and data analysis will help drive improvements.

Ideal candidates have a marketing-related degree and a eagerness to grow in digital advertising.

Qualifications

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Responsibilities

• Assist paid social team with auditing, reporting, and optimization of paid campaigns.
• Manage and respond to reviews on social platforms with a professional tone.
• Coordinate with clients on handling negative review responses and external communication.
• Perform daily account maintenance for social media campaigns.
• Support content creation and posting as needed.
• Maintain daily pacing and performance sheets for the team.
• Conduct comprehensive paid social audits for efficiency of campaigns, targeting, spend, catalogs.
• Support development and implementation of paid social strategies.
• Participate in creative brainstorming and development processes.
• Monitor social media trends and platform changes.

Skills

Written communication

Verbal communication

Attention to detail

Multitasking

Data analysis

Education

Bachelor's degree in Marketing, Communications, Advertising, Business, or related field

Tools

Microsoft Excel

Google Sheets

Job description

Paycom - ATS in Birmingham, AL is seeking a Social Media Coordinator to support the paid social team with auditing, reporting, and optimization. This entry-level role involves daily maintenance, content support, review responses, and collaboration with clients to ensure consistent brand messaging across platforms. Strong communication and data analysis will help drive improvements.

Ideal candidates have a marketing-related degree and a eagerness to grow in digital advertising.