Junior Product Marketing Specialist Mobility & SaaS

TransCore, LP; Norcross (GA); On-site; USD 42,000 - 54,000; Full time

Job summary

TransCore, LP, an ST Engineering subsidiary, invites applications for an entry-level Associate Product Marketing Specialist in Atlanta, GA. You will collaborate with Product Management, Sales, Customer Success, Operations, and Engineering to help bring new products to market and support market research, messaging, and launches.

You will gain exposure to the full product lifecycle, from market discovery to commercialization, and build expertise in transportation technology, SaaS, and mobility

Qualifications

• Bachelor's degree in Marketing, Business, Economics, Communications, or a related field.
• 0-3 years of professional experience.
• Strong written, verbal, and presentation skills.
• Strong analytical and problem-solving abilities.
• Ability to synthesize complex information into clear business recommendations.
• Proficiency with Microsoft Office Suite, particularly PowerPoint and Excel.
• Curiosity, initiative, and a willingness to learn.

Responsibilities

• Assist with market research, competitive intelligence, product launches, and go-to-market execution.
• Support market segmentation, personas, and customer profiling.
• Create sales enablement materials and product messaging.
• Coordinate launch readiness across cross-functional teams.
• Maintain product messaging libraries and content repositories.
• Monitor industry trends and competitors to inform strategy.
• Support portfolio reporting, launch metrics, and KPI tracking.

Skills

Communication

Presentation

Analytical thinking

Problem solving

Synthesis of information

Education

Bachelor's degree in Marketing/Business/Economics/Communications

Tools

PowerPoint

Excel

MS Office Suite

Job description

TransCore, LP, an ST Engineering subsidiary, invites applications for an entry-level Associate Product Marketing Specialist in Atlanta, GA. You will collaborate with Product Management, Sales, Customer Success, Operations, and Engineering to help bring new products to market and support market research, messaging, and launches.

You will gain exposure to the full product lifecycle, from market discovery to commercialization, and build expertise in transportation technology, SaaS, and mobility