Junior Growth & Paid Media Strategist

Renew Brands; Dallas (TX); On-site; USD 42,000 - 58,000; Full time

Job summary

Renew Brands in Dallas, TX seeks an entry-level Growth & Paid Media Associate to support digital advertising across consumer retail and B2B lines, handling paid social, search, local campaigns, landing pages, and performance reporting to drive acquisition.

This hands-on role is ideal for a recent graduate or early-career candidate curious about digital marketing, analytics, and optimization, with opportunities to learn across platforms and campaigns.

Qualifications

• Bachelor’s degree completed or nearing completion in marketing, advertising, business, analytics, or related field.
• Strong interest in digital marketing, paid media, advertising, performance marketing, or growth strategy.
• Comfort working with numbers, spreadsheets, reports, and campaign performance data.
• Strong organizational skills and attention to detail.
• Ability to communicate clearly and collaborate across multiple functions.
• Willingness to learn new platforms, tools, and marketing systems.

Responsibilities

• Assist with campaign setup, monitoring, and optimization across Google Ads, Microsoft Advertising, Meta, TikTok, LinkedIn, and other digital platforms.
• Support paid search, paid social, retargeting, display, and local advertising campaigns.
• Conduct keyword research, audience research, and competitive research to support campaign planning.
• Help organize campaign assets, copy, landing pages, targeting, and tracking requirements.
• Assist with A/B testing of ad copy, creative, landing pages, offers, and calls to action.
• Monitor campaign performance and identify trends, issues, and opportunities.
• Support improvements to CTR, CVR, CPA, ROAS, and other campaign metrics.
• Collaborate with website, analytics, content, and creative teams to improve campaign performance.
• Help prepare weekly and monthly performance summaries for paid media and campaign activity.
• Work with analytics team to confirm tracking accuracy and reporting consistency.
• Translate campaign results into observations and recommended next steps.
• Support dashboards, scorecards, and campaign recaps as needed.
• Coordinate with website and UX teams to support landing page updates and testing.
• Identify gaps in customer journeys from ad click to conversion.
• Support improvements to lead forms, call tracking, store location pages, and conversion pathways.
• Assist with campaign-specific landing page messaging and performance review.
• Support local retail campaigns for jewelry, watches, bullion, repair services, store events, product promotions, and customer acquisition.
• Support B2B lead generation campaigns for IT asset disposition, data destruction, value recovery, recycling, and enterprise services.
• Evaluate channels, messages, and offers across audiences.

Skills

Analytical

Detail-oriented

Numbers & metrics

Communication

Collaboration

Learning mindset

Education

Bachelor's degree in Marketing/Advertising/Analytics

Tools

Google Ads

Meta Ads

Microsoft Advertising

LinkedIn Ads

Google Analytics

Looker Studio

Excel

HubSpot

Job description

Renew Brands in Dallas, TX seeks an entry-level Growth & Paid Media Associate to support digital advertising across consumer retail and B2B lines, handling paid social, search, local campaigns, landing pages, and performance reporting to drive acquisition.

This hands-on role is ideal for a recent graduate or early-career candidate curious about digital marketing, analytics, and optimization, with opportunities to learn across platforms and campaigns.