Journals Sales & Marketing Manager

Sspnet; New York (NY); Hybrid; USD 60,000 - 70,000; Full time

Benefits offered by this job

Health stipend

Dental insurance

Vision insurance

Flexible scheduling

Paid time off

Summer Fridays

Wellness days

Parental leave

Professional development

Job summary

Berghahn Books, an independent scholarly publisher, seeks a Journals Sales & Marketing Manager to lead marketing, institutional sales and program development for our journals portfolio. You will manage campaigns, build library relationships and support open access initiatives from Brooklyn and beyond.

This hands-on role emphasizes data-driven outreach, collaboration with editors and a proactive approach to growth, renewals and launches in a hybrid 35-hour-per-week schedule.

Qualifications

• 3-5 years of relevant experience in publishing sales, marketing, institutional account management or a related field.

Responsibilities

• Develop and implement marketing plans for individual journals, working closely with editors, contributors and internal colleagues.
• Manage title- and issue-level promotional activity, including email campaigns, social media, academic listservs, conference marketing and post-publication engagement.
• Build strong relationships with journal editors and Editorial Boards, supporting their promotional activity, calls for papers and engagement with scholarly communities.
• Coordinate promotional materials, journal website content and digital marketing activity, ensuring accurate and timely communications.
• Monitor readership, usage, engagement and campaign performance to evaluate effectiveness and inform future activity.
• Develop and maintain relationships with libraries, subscription agents, consortia and other institutional customers and partners.
• Identify and pursue opportunities for new institutional business, customer retention, account development and winbacks.
• Support the development of institutional subscriptions, journal collections and open access/S2O participation through targeted outreach.
• Use customer purchasing patterns, renewal information and market trends to inform institutional sales activity and identify opportunities for growth.
• Work closely with Finance, which manages subscription processing and receivables, to ensure customer and renewal information supports timely and effective commercial follow-up.
• Track and analyze subscription, usage, sales and marketing trends to identify priorities and opportunities.
• Maintain reporting on marketing activity, institutional outreach and campaign outcomes, contributing to sales projections and targets.
• Work with Journals Editorial and Production colleagues to coordinate launches, issue promotions, editor communications and other journal activity.
• Coordinate agreed administrative and campaign support, ensuring clear priorities, effective handovers and timely delivery.
• Help develop more effective sales and marketing workflows, reporting and processes to support the continued growth of the journals program.

Skills

Publishing sales

Marketing campaigns

Institutional account management

Data analysis

CRM systems

Communication skills

Organizational skills

Cross-functional collaboration

Tools

CRM systems

Job description

Berghahn Books is seeking a Journals Sales & Marketing Manager to lead the delivery and development of sales and marketing activities across our portfolio of scholarly journals.

As an independent scholarly publisher, we pride ourselves on combining innovation with close relationships with the scholarly communities, editors, libraries and institutions we serve. Our journals program encompasses traditional subscriptions and collections alongside pioneering open access initiatives, including our Subscribe to Open programs.

Working closely with the Sales & Marketing Director, Journals colleagues and external partners, you will combine hands‑on marketing and promotional activity with institutional customer development, retention, and new business. You will use subscription, usage, and customer data to identify opportunities, inform targeted outreach and strengthen the performance of our journals program. This is a hands‑on role with meaningful ownership of activities and outcomes, alongside opportunities to develop more effective processes and coordinate administrative support as the function grows.

Key Responsibilities

Marketing & Promotion

• Develop and implement marketing plans for individual journals, working closely with editors, contributors and internal colleagues.
• Manage title- and issue-level promotional activity, including email campaigns, social media, academic listservs, conference marketing and post-publication engagement.
• Build strong relationships with journal editors and Editorial Boards, supporting their promotional activity, calls for papers and engagement with scholarly communities.
• Coordinate promotional materials, journal website content and digital marketing activity, ensuring accurate and timely communications.
• Monitor readership, usage, engagement and campaign performance to evaluate effectiveness and inform future activity.

Institutional Sales & Customer Development

• Develop and maintain relationships with libraries, subscription agents, consortia and other institutional customers and partners.
• Identify and pursue opportunities for new institutional business, customer retention, account development and winbacks.
• Support the development of institutional subscriptions, journal collections and open access/S2O participation through targeted outreach.
• Use customer purchasing patterns, renewal information and market trends to inform institutional sales activity and identify opportunities for growth.
• Work closely with Finance, which manages subscription processing and receivables, to ensure customer and renewal information supports timely and effective commercial follow-up.

Reporting, Planning & Coordination

• Track and analyze subscription, usage, sales and marketing trends to identify priorities and opportunities.
• Maintain reporting on marketing activity, institutional outreach and campaign outcomes, contributing to sales projections and targets.
• Work with Journals Editorial and Production colleagues to coordinate launches, issue promotions, editor communications and other journal activity.
• Coordinate agreed administrative and campaign support, ensuring clear priorities, effective handovers and timely delivery.
• Help develop more effective sales and marketing workflows, reporting and processes to support the continued growth of the journals program.

About You

• 3-5 years of relevant experience in publishing sales, marketing, institutional account management or a related field, ideally within scholarly or academic publishing.
• Experience planning, implementing and evaluating marketing campaigns and targeted outreach.
• An understanding of academic journals, library markets and institutional purchasing, or the ability to develop this knowledge quickly.
• Strong analytical skills and confidence working with customer, subscription, sales and engagement data.
• Excellent communication skills and the ability to build effective relationships with editors, libraries, agents, colleagues and external partners.
• Strong organizational skills, attention to detail and the ability to manage multiple priorities independently.
• Experience using marketing, CRM and reporting systems.
• A proactive, collaborative approach, with the confidence to take ownership of activities and follow them through to completion.

We are looking for someone who combines commercial curiosity and initiative with strong practical execution and enjoys developing relationships, understanding customers and audiences, and turning information into effective sales and marketing activity.

Additional Information

This is a full-time hybrid role (35 hours/week), with approximately three days per week in our DUMBO, Brooklyn office. Candidates should be based within commuting distance (NY, NJ, CT). Salary range (depending on experience): $60,000-$70,000, inclusive of a monthly health stipend to support your individual coverage, giving you flexibility in choosing a plan. All roles are eligible for an annual bonus or profit award, based on company performance.

Benefits

• 35-hour work week with flexible scheduling and core hours (10am-3pm ET)
• Generous paid time off, including 20 days annual leave, public holidays, additional company holidays; sick leave, and wellness days
• Summer Fridays and full Christmas office closure
• Health stipend, plus company-paid dental and vision insurance
• FSA/HSA options, life and disability insurance
• Parental leave and other leave policies
• Professional development and training

About Berghahn Books

Berghahn Books is an independent academic publisher specializing in the humanities and social sciences, with a focus on international perspectives and critical scholarship. Our journals program comprises approximately 40 scholarly journals, encompassing traditional institutional subscriptions and collections alongside a growing open access program.

As a small, collaborative team across our Brooklyn and Oxford offices, we value curiosity, initiative and a thoughtful, relationship-driven approach to publishing.