Internal Marketing Lead (Growth & Operations)

More Than Scaling; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

More Than Scaling is seeking an Internal Marketing Lead to own growth across our portfolio. You will set strategy for organic, tracking and funnels to generate qualified leads and revenue while coordinating cross-functional teams.

The role emphasizes attribution, CRM reconciliation, and managing a small internal team. You will report to the CEO and drive performance across multiple brands while maintaining a strong brand presence.

Qualifications

• Minimum of 3+ years in a marketing or growth role with B2B/SaaS offers.
• Proven experience owning attribution and CRM reconciliation.
• Experience leading or project-managing a marketing team.
• Prior digital agency experience strongly preferred.
• Fluent in written and spoken English.
• Located in EST/North America.

Responsibilities

• Own internal marketing strategy, funnels and ownership of assets.
• Manage attribution across funnels, CRM data and tracking.
• Oversee landing pages, lead magnets and case studies with vendors.
• Review all content before publishing and maintain brand consistency.
• Lead inbound flow and management of outbound appointment-setting partners.
• Produce education content for communities and maintain SOPs.
• Prepare performance reports for leadership and identify growth opportunities.

Skills

Marketing leadership

Project management

Data-driven

CRM reconciliation

English fluency

Tools

Hyros

GTM

GA4

Job description

We're seeking a results-driven Internal Marketing Lead to own the growth engine behind More Than Scaling and our portfolio of companies. This is not a client-facing role. You'll be marketing us : setting strategy across organic, tracking and funnels to generate qualified leads and revenue for MTS, Enla AI, GMCUnban, Disputely and future child companies. The ideal candidate is equally strong at project management, attribution and holding a cross-functional team accountable. You'll report directly to our CEO.

This position involves:

• Keeping tracking and attribution accurate across every funnel and owned asset
• Project-managing organic, creative and automation contributors
• Approving all social content before it goes live, across company and leadership accounts
• Owning funnels, landing pages and the inbound lead flow
• Reporting marketing performance, revenue and cash collected to leadership

Who Are We (Purpose, Vision, Mission):

More Than Scaling is a premier Google Ads growth partner for brands that want to accelerate. We go beyond the traditional agency model with a full range of services across the search engines and paid channels, built for maximum horizontal scaling.

Our team is 100% results-oriented, down to a person. We only work with brands we love working with, and that are committed to being the absolute best in their vertical. We hold our own marketing to the same standard.

Responsibilities (Tasks Associated With The Role):

• Marketing Leadership & Project Management: Own the internal marketing boards in Monday.com so every task has an owner, a deadline and a blocker status. Run the weekly internal marketing call, circulate recaps and chase overdue work.
• Tracking & Attribution: Own attribution accuracy across all funnels and owned assets. Keep CRM and attribution data reconciled and reliable.
• Funnels & Owned Assets: Own the performance of funnels, landing pages, lead magnets and case studies. Manage the vendors who build them, and keep performance figures current and consistent.
• Content Approvals & Brand Presence: Review and approve all social content before publishing, including agency-produced content. Keep every profile, listing and review platform consistent, conversion-focused and tracked.
• Lead Handling & Automation: Own the inbound flow from first touch to booked call, including response automation and nurture. Oversee outbound appointment-setting partners.
• Content & Education: Produce course and education content for MTS communities and maintain internal marketing SOPs.
• Reporting & Insights: Report performance to leadership and use data to identify gaps and growth opportunities.
• Strong command of tracking and attribution (Hyros, GTM, GA4)
• A revenue-first mindset: you judge success by qualified leads and revenue, not vanity metrics
• Ability to project-manage a team and hold contributors accountable to deadlines
• Strict attention to detail and habit of cross-checking data
• Strong written communication, including clear recaps, SOPs and reporting
• Highly motivated, organized and efficient, with the ability to run multiple brands at once

Experience/Qualifications:

• Minimum of [3+] years in a marketing or growth role, ideally with lead gen and B2B/SaaS offers
• Proven experience owning attribution and CRM reconciliation
• Experience leading or project-managing a marketing team
• Prior digital agency experience strongly preferred
• Fluent in written and spoken English
• Located in EST/North America

Performance Targets You'll Own:

• Inbound lead response time under 60 seconds
• 100% of social posts approved before publishing
• 100% of profiles audited, consistent and UTM-tagged
• Remote
• Compensation based on experience.

This job description is not all-inclusive. Other activities, duties or responsibilities may be required of the role as needed.