Integrated Media Director - Entertainment Campaigns

OMG23; Los Angeles (CA); On-site; USD 95,000 - 125,000; Full time

Job summary

OMG23, the Omnicom Media Group agency, partners with Disney on planning, buying, and implementation of integrated ad campaigns across digital, social, and traditional channels. The Integrated Associate Director will lead strategic direction for cross-channel campaigns, bridging strategy, media, and creativity.

You’ll mentor talent, stay ahead of trends, and translate brand goals into powerful media strategies while partnering with clients and internal teams to deliver measurable results.

Qualifications

• Bachelor’s degree or relevant experience.
• 4+ years integrated media experience (digital and offline).
• Entertainment experience strongly preferred; streaming account experience a plus.

Responsibilities

• Lead development of data-driven, audience-first media strategies across digital and offline channels
• Build strong, trusted relationships with clients and internal partners across activation, social, search, and project management
• Stay on top of emerging trends, technologies, and platforms—bringing fresh ideas and POVs to inspire clients and teams
• Oversee campaign planning, execution, and performance to ensure excellence and alignment with client goals
• Develop and refine audience strategies through data-driven research, ensuring alignment with brand and business objectives
• Manage and mentor a collaborative team of media professionals, fostering curiosity, growth, and innovation
• Translate insights and campaign learnings into actionable recommendations for clients and agency teams
• Guide annual and campaign budgets with precision and strategic foresight

Skills

Audience-first

Data-driven

Client relations

Budget management

Leadership

Education

Bachelor’s degree or relevant experience

Tools

Excel

PowerPoint

Media tools

Ad serving platforms

Syndicated research

Job description

OMG23, the Omnicom Media Group agency, partners with Disney on planning, buying, and implementation of integrated ad campaigns across digital, social, and traditional channels. The Integrated Associate Director will lead strategic direction for cross-channel campaigns, bridging strategy, media, and creativity.

You’ll mentor talent, stay ahead of trends, and translate brand goals into powerful media strategies while partnering with clients and internal teams to deliver measurable results.