Integrated Marketing Programs Lead

Whirlpool Corporation; Chicago (IL); On-site; USD 96,000 - 193,000; Full time

Benefits offered by this job

Employee discount

Education reimbursement

Wellness benefits

Job summary

Whirlpool Corporation is seeking an Integrated Program Lead to serve as the essential bridge between cross-functional stakeholders, creative talent, and marketing leadership. You will drive end-to-end marketing programs and act as the brand authority within your pod, championing operational excellence to optimize workflows and partnerships translating bold concepts into measurable business results.

You will orchestrate strategic engagements, align executives to priorities, own integrated

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 10+ years of progressive leadership in program, project, or account management, specifically within high-velocity marketing or agency environments.
• Proven track record of architecting and delivering complex, multi-channel integrated programs from initial concept through global execution.

Responsibilities

• Orchestrate Strategic Engagements: Cultivating high-impact cross-agency partnerships that guarantee streamlined workflows and flawless execution.
• Executive Alignment: Collaborate with brand and business leaders to translate organizational priorities into defined strategic programs that drive measurable growth across marketing initiatives.
• Integrated Campaign Ownership: Act as the strategic lead for go-to-market development, spearheading integrated, performance-driven campaigns across digital, social, and point-of-purchase channels.
• End-to-End Program Management: Lead the lifecycle of complex, cross-functional marketing initiatives, from conceptualization to delivery, ensuring unwavering creative excellence and alignment with business objectives.
• Strategic Roadmapping: Convert high-level marketing strategies into actionable project plans, ensuring precise scoping, resource allocation, and transparent stakeholder communication.
• Precision Execution: Maintain the integrity of project forecasting and reporting; proactively manage budgets, timelines, and documentation while holding internal and external stakeholders accountable to milestones.
• Risk Mitigation: Identify and neutralize potential bottlenecks, scope creep, and delivery risks to ensure all workstreams remain on schedule and within budget.
• Strategic Resourcing: Partner with the resourcing team to audit briefs, optimize talent assignments, and balance workloads against shifting business priorities.
• Process Innovation: Drive continuous improvement in cross-functional workflows and operational processes to enhance team agility and elevate overall output quality.

Skills

Media strategy knowledge

Ambiguity management

Data synthesis

PM tools (Workfront/Asana/Jira)

Executive communication

Feedback culture

Education

Bachelor’s degree in Marketing/Communications/Business

Tools

Workfront

Asana

Jira

Job description

Whirlpool Corporation is seeking an Integrated Program Lead to serve as the essential bridge between cross-functional stakeholders, creative talent, and marketing leadership. You will drive end-to-end marketing programs and act as the brand authority within your pod, championing operational excellence to optimize workflows and partnerships translating bold concepts into measurable business results.

You will orchestrate strategic engagements, align executives to priorities, own integrated