Integrated Marketing Campaign Lead

Plexus Worldwide; Scottsdale (AZ); On-site; USD 95,000 - 150,000; Full time

Benefits offered by this job

Medical plans

401k with company match

Career growth opportunities

Job summary

Plexus Worldwide, headquartered in Scottsdale, AZ, is seeking a Marketing Programs Manager to own end-to-end integrated campaigns. You will align Marketing, Sales, and Traffic Management, translating business goals into target audiences, messaging, and creative direction while managing high-volume work in a fast-paced environment.

You’ll collaborate across teams to ensure cohesive experiences, measure performance, and drive continuous improvement, reporting to the VP, Brand Marketing and shaping

Qualifications

• Bachelor’s degree in marketing, business administration, or a related field is required.
• 5+ years of experience managing marketing campaigns, creative projects, or related initiatives; 6+ years preferred.
• Experience in the direct‑selling industry is preferred.
• Demonstrated experience leading integrated campaigns across copy, video, design, and paid media.
• Strong leadership, communication, collaboration, and interpersonal skills with emotional intelligence.

Responsibilities

• Lead integrated marketing campaigns from strategy through launch and evaluation.
• Define objectives, audiences, messaging, creative direction, requirements, and success measures.
• Maintain campaign cohesion, readiness, and effectiveness as priorities evolve.
• Develop overall campaign plans and ensure on-brand, cohesive experiences across channels.
• Lead readiness reviews and provide timely direction when requirements change.
• Translate campaign results into actionable recommendations for improving future campaigns.

Skills

Leadership

Communication

Cross-functional collaboration

Emotional intelligence

Analytical thinking

Education

Bachelor’s degree in marketing, Business Administration, or a related field

Master’s degree preferred

Tools

Microsoft Excel

PowerPoint

Word

Job description

Plexus Worldwide, headquartered in Scottsdale, AZ, is seeking a Marketing Programs Manager to own end-to-end integrated campaigns. You will align Marketing, Sales, and Traffic Management, translating business goals into target audiences, messaging, and creative direction while managing high-volume work in a fast-paced environment.

You’ll collaborate across teams to ensure cohesive experiences, measure performance, and drive continuous improvement, reporting to the VP, Brand Marketing and shaping