Integrated Marketing Architect for B2B SaaS Cybersecurity

Cybersecurity Marketing Society; United States; Remote; USD 130,000 - 155,000; Full time

Benefits offered by this job

Medical, dental, vision

Referral program

Wellness programs

401k with match

Time off policy

Opportunity to do something great

Job summary

ThreatDown is seeking an Integrated Marketing Senior Manager to architect and orchestrate campaigns, content cadence, and cross-channel strategy that align brand, product marketing, content, demand generation, channel, and field into a single cohesive narrative. You’ll set calendars, measure funnel success, and drive accountability across functions while hands-on creating briefs and campaign assets.

You’ll bridge strategy and execution, owning both the narrative and the numbers—from quarterly

Qualifications

• Led integrated, multi-channel campaigns across product launches, content, demand generation, and partner channels.
• Defined campaign narratives and ensured consistency across channels and timelines.
• Created briefs, briefs templates, and launch playbooks for repeatable programs.

Responsibilities

• Own the integrated marketing calendar translating quarterly GTM priorities into multi-channel campaigns.
• Set narrative arc for campaigns and ensure consistency across content, digital, paid, field, channel/partner, and PR.
• Define success metrics for programs and build dashboards with leadership for real-time visibility.
• Mentor and coordinate channel, campaign, and coordinator marketers; manage budgets to ROI.

Skills

Integrated marketing

Campaign orchestration

Cross-functional leadership

B2B SaaS marketing

Budget management

Storytelling

Analytics & metrics

Marketing tech (HubSpot/Marketo/Salesf

Education

Bachelor's degree in Marketing/Business

Job description

ThreatDown is seeking an Integrated Marketing Senior Manager to architect and orchestrate campaigns, content cadence, and cross-channel strategy that align brand, product marketing, content, demand generation, channel, and field into a single cohesive narrative. You’ll set calendars, measure funnel success, and drive accountability across functions while hands-on creating briefs and campaign assets.

You’ll bridge strategy and execution, owning both the narrative and the numbers—from quarterly