Integrated Marketing Architect

Bose Corporation, U.S.A

Massachusetts

On-site

USD 130,000 - 179,000

Full time

5 days ago
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Job summary

Bose Corporation in Framingham, Massachusetts is seeking an Integrated Marketing Communications Manager to translate business, product, and brand strategy into cross‑functional communications for new product launches. You will define audience journeys, messaging architectures, and activation plans that align across Product Marketing, Brand Strategy, CX, Media, PR, and eCommerce.

The role emphasizes cross‑functional leadership, channel orchestration, and rigorous measurement to drive launch

Qualifications

  • 6+ years of experience in integrated marketing, communications planning, or a related field.
  • Experience translating priorities into integrated communications strategies.
  • Ability to define challenges, journeys, messaging architectures, and launch plans.
  • Experience developing narratives from product features and reasons to believe.
  • Knowledge of launch phasing, cross-channel orchestration, and measurement.
  • Proven ability to lead cross-functional initiatives and influence stakeholders.

Responsibilities

  • Define communications strategy and architecture grounded in business objectives and audience insights.
  • Design and orchestrate the integrated activation plan across channels and markets.
  • Lead cross-functional alignment and decision forums to ensure strategic coherence.
  • Define measurement frameworks and drive continuous improvement after launches.

Skills

Integrated marketing
Communications planning
Brand strategy
Cross-functional leadership
Measurement & analytics
Strategic thinking

Job description

Bose Corporation in Framingham, Massachusetts is seeking an Integrated Marketing Communications Manager to translate business, product, and brand strategy into cross‑functional communications for new product launches. You will define audience journeys, messaging architectures, and activation plans that align across Product Marketing, Brand Strategy, CX, Media, PR, and eCommerce.

The role emphasizes cross‑functional leadership, channel orchestration, and rigorous measurement to drive launch

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