Integrated Communications Lead: Customer Storytelling

Apple Inc.; Austin (TX); Hybrid; USD 180.000 - 280.000; Vollzeit

Zusammenfassung

Apple Inc. in Austin is seeking a Senior Integrated Communications Lead to guide the storytelling strategy for Apple Ads' Customer Engagement Marketing.

You will mentor a small team of writers and content marketers, shaping narratives that educate, persuade, and build advocacy across web, video, and live events. You will partner with product marketing, field marketing, creative, sales, and PR to align campaigns with customer journeys, measure impact on engagement and retention, and move quickly

Qualifikationen

• 15+ years in integrated communications, with stakeholder-focused leadership.
• Proven track record managing a marketing team delivering customer advocacy programs with measurable impact.
• Portfolio of multi-format work (video, live events, keynote) showing range and quality.

Aufgaben

• Lead a small, high-performing team of writers, storytellers, and content marketers.
• Uncover customer questions and insights to shape compelling stories.
• Translate the customer journey into timely, resonant content across formats.
• Shape strategy and ensure quality delivery of customer advocacy programs and stories.
• Oversee content for signature events, including interviews and on-stage narratives.
• Lead multi-channel momentum campaigns tied to seasons and market moments.
• Partner with cross-functional stakeholders to support a cohesive customer experience.
• Move quickly to unblock obstacles and make decisive calls.
• Evaluate how storytelling impacts engagement, advocacy, and retention.
• Communicate updates clearly to internal and external audiences.
• Build relationships with cross-functional stakeholders and strategic partners.

Kenntnisse

Storytelling & editorial

Team leadership

Content strategy

Stakeholder collaboration

B2B storytelling

Jobbeschreibung

Apple Inc. in Austin is seeking a Senior Integrated Communications Lead to guide the storytelling strategy for Apple Ads' Customer Engagement Marketing.

You will mentor a small team of writers and content marketers, shaping narratives that educate, persuade, and build advocacy across web, video, and live events. You will partner with product marketing, field marketing, creative, sales, and PR to align campaigns with customer journeys, measure impact on engagement and retention, and move quickly