Integrated Campaigns Manager - Full-Funnel Growth

magicschool; United States; Remote; USD 95,000 - 150,000; Full time

Benefits offered by this job

Unlimited time off

Employer-paid health insurance options

Stock options vesting over 4 years

401k match

Monthly wellness stipend

Job summary

MagicSchool is hiring a Marketing Campaign Lead to own the full campaigns engine from concept to completion, including national and seasonal campaigns and the toolkits used by Sales and Customer Success.

You will sit on the Marketing team and collaborate with Sales, Customer Success, Sales Enablement, Creative, Product Marketing, and Corporate Marketing. You will present to senior leaders and drive pipeline growth through partner programs and multi-channel campaigns.

Qualifications

• Experience running multi-channel campaigns from concept to completion with strong project management in Asana or a similar tool.
• A data-minded, ROI-driven approach; you set goals up front and measure against pipeline.
• Salesforce experience, including pulling campaign and pipeline data.
• Experience across both prospecting and customer marketing, and experience working directly with Sales and Customer Success.
• Experience in a fast-growth or product-led growth environment.
• Background in EdTech or K-12, or familiarity with seasonal buying cycles.

Responsibilities

• Own national and seasonal campaigns from first idea through launch, measurement, and debrief.
• Build and maintain campaign toolkits for Sales and Customer Success.
• Coordinate with regional campaigns teams so national campaigns localize well.
• Maintain a campaign calendar with clear owners and timelines.
• Coordinate email, paid, events, content, social, and web to present one integrated effort.
• Report on performance against pipeline and ROI, and derive recommendations.
• Support campaign execution for partner-driven programs in coordination with partner teams.

Skills

Ownership

Collaboration

Result-oriented

Project management

Communication

Education mission

Tools

Asana

Salesforce

Marketing automation (Pardot, Marketing Cloud, or HubSpot)

HockeyStack/Amplitude

Job description

MagicSchool is hiring a Marketing Campaign Lead to own the full campaigns engine from concept to completion, including national and seasonal campaigns and the toolkits used by Sales and Customer Success.

You will sit on the Marketing team and collaborate with Sales, Customer Success, Sales Enablement, Creative, Product Marketing, and Corporate Marketing. You will present to senior leaders and drive pipeline growth through partner programs and multi-channel campaigns.