Integrated Campaign PM: Drive Marketing Wins

Cengage Group; Madison (WI); Remote; USD 58,000 - 76,000; Full time

Job summary

Cengage, a global edtech company, is seeking a Campaign Execution Project Manager in the United States to lead end-to-end campaign planning, coordination, and execution. You will work across marketing, content, creative, and web teams to drive conversions while maintaining budget and timelines.

The role emphasizes strong project management, stakeholder communication, and continuous process improvement to optimize campaigns and business outcomes.

Qualifications

• Bachelor’s degree in Advertising, Marketing, Communications, or equivalent experience.
• Minimum of 5 years of Project Management experience with a strong track record.
• Proficiency in Workfront is preferred, or a similar project management tool.
• Outstanding communication skills for interacting with both internal and external collaborators.
• Strong problem-solving, project management, and analytical abilities.

Responsibilities

• Project managing end-to-end campaign execution, ensuring efficiency and alignment between marketing partners and functional team areas.
• Working with Marketing Team members to understand and act on integrated campaign plans that improve conversion rates and business outcomes.
• Collaborating and prioritizing work across functional teams including content, creative, web, media, and events to deliver campaigns on time and within budget.
• Applying our designated project management system, Workfront, to further seamless cooperation and collaboration.
• Reflecting on process improvements and developing new strategies to boost workflow efficiency and productivity.
• Balancing a robust project portfolio while maintaining high-performance standards.

Skills

Project management

Communication

Problem solving

Education

BA/BS in Advertising, Marketing, Communications, or equivalent experience

Tools

Workfront

Job description

Cengage, a global edtech company, is seeking a Campaign Execution Project Manager in the United States to lead end-to-end campaign planning, coordination, and execution. You will work across marketing, content, creative, and web teams to drive conversions while maintaining budget and timelines.

The role emphasizes strong project management, stakeholder communication, and continuous process improvement to optimize campaigns and business outcomes.