Integrated Campaign Lead — Master Multichannel Launches

Heart & Soil Supplements; Dripping Springs (TX); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

401(k) with Company Matching

Medical, Dental, and Vision Insurance

Generous PTO Policy

Employee Discount on Heart & Soil Supp

Paid Parental Leave

Discounted Lifetime Fitness Membership

Annual Company Retreats

Dripping Springs HQ onsite gym

Job summary

Heart & Soil Supplements is seeking an Integrated Marketing & Campaign Lead to own end-to-end campaign delivery across Brand, Growth, Ecommerce, email/SMS, Creative, Content, Partnerships and Events.

You will drive master planning, briefs, and cross-functional alignment, ensuring timely launches and continuous optimization. This hands-on role requires ~6–9 years in integrated marketing with a track record of delivering multichannel campaigns.

Qualifications

• Approximately six to nine years in integrated marketing, campaign leadership, marketing operations, or comparable work.
• Experience owning multichannel campaigns in a consumer, DTC, CPG, or similarly complex business.
• Strong understanding of Brand and performance marketing, with the judgment to challenge a weak plan.
• Clear writing, briefing, meeting leadership, and dependency management.
• Evidence of securing commitments across teams without direct management authority and resolving problems through launch and beyond.

Responsibilities

• Own integrated campaign delivery—from approved brief through launch, sustained activation, and review.
• Manage the integrated master campaign calendar and ensure channel calendars stay aligned.
• Complete briefs and workback plans with clear ownership and milestones.
• Coordinate cross-functional delivery and sustained activation across internal teams and partners.
• Lead launch readiness activities with input from Operations, Ecommerce, Channel and Analytics teams.
• Drive ongoing learning and improvements from campaign performance.

Skills

Integrated marketing

Campaign leadership

Marketing operations

Cross-functional collaboration

Planning & scheduling

Job description

Heart & Soil Supplements is seeking an Integrated Marketing & Campaign Lead to own end-to-end campaign delivery across Brand, Growth, Ecommerce, email/SMS, Creative, Content, Partnerships and Events.

You will drive master planning, briefs, and cross-functional alignment, ensuring timely launches and continuous optimization. This hands-on role requires ~6–9 years in integrated marketing with a track record of delivering multichannel campaigns.