Integrated Assistant Media Planner/Buyer

DFWIMA; Dallas (TX); Hybrid; USD 60,000 - 80,000; Full time

Job summary

DFWIMA is seeking an Integrated Assistant Media Planner/Buyer for a full-time role in Dallas, TX. You will support the media planning process and assist with plan execution.

Responsibilities include preparing media plans, pulling research reports, monitoring schedules across broadcast, streaming, print, OOH, paid social, and online/media traffic; supporting buy implementation and asset delivery.

Responsibilities

• Prepare media plans and pull research reports.
• Monitor implementation of media schedules across broadcast, streaming, print, OOH, paid social, and online media.
• Assist with buy implementation including entering data in buying software and confirming buys.

Job description

• integrated assistant media plannerbuyer 0

Integrated Assistant Media Planner/Buyer

Full Time

• Help prepare media plans.
• Pull research reports for media plans.
• Help evaluate basic media opportunities relative to plan objectives.
• Prepare and maintain media authorization forms (ATBs) and flowcharts.
• Monitor implementation of all media schedules (broadcast, streaming, print, out-of-home, paid social, online/mobile, etc.).
• Issue traffic instructions and send creative assets to media vendors.
• Prepare and maintain records, digital reports and analytics, and other periodic reports as required.
• Assist buyers as needed with buy implementation including entering data in our buying software, ordering and confirming buys.
• Maintain buys in our buying software including makegoods and monthly discrepancies.
• Maintain buy folders according to procedure and archive buying folders/binders annually.
• Assist with market research and media vendor opportunities.