Insights & Analytics Lead for Growth & Strategy

Gruma, S.A.B. de C.V.

Irving (TX)

On-site

USD 90,000 - 150,000

Full time

14 days+

Get more replies from employers

Send a job-specific resume in minutes.

Job summary

Gruma Corporation seeks a Manager, Insights & Analytics to deliver data-driven insights across Sales and Marketing. You will lead analytics, consumer research, and strategic storytelling to illuminate opportunities and drive growth within a lean, high-impact team.

Partner with Brand, Sales, and R&D to translate complex data into actionable recommendations, develop selling stories for internal teams and retailers, and oversee vendor relationships to ensure quality and timely delivery.

Qualifications

5+ years of insights/analytics experience in a consumer-packaged goods environment.
Experience with syndicated/panel data sources (NIQ, Circana, Numerator, Scintilla).
Strong ability to translate data into actionable business recommendations.
Excellent communication and presentation skills; capable of storytelling.
Willingness and ability to travel up to 20% and work on site.

Responsibilities

Data Analysis & Insights: conduct ad hoc sales and consumer analysis using syndicated and custom data.
Analyze category, brand and consumer trends to identify growth opportunities and risks.
Lead consumer research initiatives with external vendors and coordinate reporting.
Develop insights and compelling reports to support brand strategy and sales initiatives.
Translate complex data into concise selling stories for internal and external stakeholders.
Collaborate with Brand, Sales, and R&D to integrate insights into plans and execution.
Manage vendor relationships, timelines, and quality of deliverables.
Present insights to leadership and cross-functional partners; train teams as needed.