Inside Account Executive

WorldWide Electric Corporation; City of Rochester (NY); On-site; USD 70,000 - 110,000; Full time

Job summary

WorldWide Electric Corporation is seeking an Inside Account Executive in Rochester, NY to grow existing accounts and strategically convert opportunities from competitors. You will build strong pipelines and engage customers through ongoing calls, emails, and LinkedIn outreach.

The role emphasizes value-based selling, collaboration with technical teams, and achieving revenue targets through proactive account development and effective quoting.

Qualifications

• 3+ years of B2B industrial sales or lead generation experience in industrial or electrical markets.
• Strong background in account development.
• Knowledge of industrial equipment such as electric motors, gear reducers, motor controls and/or generators.
• Demonstrated success in sales growth through proactive techniques.
• Strong communication, negotiation, and closing skills.
• High energy, resilience, and an entrepreneurial spirit.

Responsibilities

• Sales & Business Development: identify and pursue new sales opportunities through outbound calls, email outreach, and LinkedIn prospecting.
• Build and qualify a strong sales pipeline with daily activity to generate new leads and advance opportunities.
• Aim to exceed growth targets by opening new accounts and increasing revenue.
• Customer Engagement & Relationship Building: understand customer business and total potential, reinforce value propositions.
• Generate quotes for opportunities and tailor solutions to meet technical and delivery needs.
• Follow up on opportunities, convert deals, and document reasons if lost.
• Expand WWE offering and convert business currently with the competition.
• Collaborate with Outside Sales Managers to support deal closure.
• Solution customization with engineering, product, and operations teams; focus on ROI and long-term efficiency.
• Sales Operations and Forecasting: document interactions in CRM and manage account coding; provide forecasts.

Skills

Relationship building

Sales techniques

Communication

Negotiation

Time management

Strategic thinking

Job description

Position Description - Inside Account Executive

The Inside Account Executive (IAE) is responsible for developing existing accounts, within a defined territory, by building relationships through continuous engagement. This role is highly focused on strategically converting business from the competition, while mitigating any potential risk in the territory. Success in this position is defined by achieving exceeding sales growth targets, meeting daily proactive objectives, maintaining a high quote to order conversion rate, building strong pipelines, and expanding WWE's percentage of customer spend.

Required Qualifications

• Relationship building
• Proficient in various sales techniques
• Master of communication (listening, speaking, writing)
• Negotiation skills
• Time Management
• Strategic Thinking

Responsibilities

• Sales & Business Development
• Identify and pursue new sales opportunities: Conduct outbound calls, email outreach, and LinkedIn prospecting to target new industrial customers.
• Build and qualify a strong sales pipeline: Maintain consistent daily activity focused on generating new leads and advancing opportunities.
• Achieve and exceed growth targets: Success measured by new accounts opened, revenue generated, and ability to penetrate targeted markets.
• Customer Engagement & Relationship Building
• Understand how each customer does business, total potential, competitive intel. and how we can add value.
• Maintain constant contact with your customers and reinforce value proposition.
• Generate quote for all opportunities and tailor the solution to ensure the customers' technical and delivery needs are met.
• Follow up on all open opportunities. Convert the business. If the opportunity was lost document reasoning.
• Expand WWE offering and convert business currently with the competition.
• Address all opportunities thoroughly with urgency. Position the WWE solution effectively.
• Collaborate with Outside Sales Managers: Hand off qualified opportunities to field teams as needed to support deal closure.
• Solution Customization and Internal Collaboration
• Work closely with technical teams: Collaborate with engineering, product, and operations teams to tailor solutions that align with customer needs, especially for complex or technical sales.
• Value-based selling: Go beyond price to articulate how products deliver long-term efficiency, ROI, or reliability (outcome vs specific features)
• Provide feedback to marketing and operations: Share insights from customer interactions to improve campaigns, offerings, and support.
• Sales Operations and Forecasting
• CRM management: Diligently document all interactions, updates, and deal progress to maintain pipeline accuracy.
• P21 management: Ensure account coding is current, correct and complete. Address any duplication.
• Sales forecasting: Provide timely and accurate projections for leadership, enabling strategic planning and inventory management.

Minimum Qualifications

• 3+ years of B2B industrial sales or lead generation experience, preferably in industrial or electrical markets.
• Strong background in account development.
• Knowledge of industrial equipment such as electric motors, gear reducers, motor controls and/or generators is required.
• Demonstrated success in sales growth through proactive techniques.
• Strong communication, negotiation, and closing skills.
• High energy, resilience, and an entrepreneurial spirit.

Employees must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire. Visa sponsorship is not available for this position.

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