Influencer Account Lead, Creator Activation

Adelphi Group; Atlanta (GA); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Health insurance

Vision insurance

Dental insurance

401(k)

Job summary

Omnicom is seeking an Account Service Supervisor, Influencer COE to drive influencer strategy and manage client communications across OMG agencies. The role collaborates with Creo creators and internal paid social teams to optimize influencer campaigns and reporting.

Responsibilities include leading proposal development, agreements, and lifecycle communications; leveraging the influencer platform for discovery and content review; and staying ahead of industry trends to articulate value to brands.

Qualifications

• In-depth understanding and mastery of Influencer marketing and an ability to match brand narratives with Creator-led storytelling.
• Strong relationships with Influencer community.
• Thorough understanding of the Influencer ad and organic roles & responsibilities across platforms including but not limited to creative development, talent perspectives, best practices, and measurement.
• Excellent relationship building with internal and external stakeholders.

Responsibilities

• Lead influencer communication for OMG clients, including proposal development, commercial agreements, and client communication from initial briefing to completion.
• Communicate influencer marketing within the digital/paid media ecosystem and aid in the operationalization of service offerings and subsequent value positioning tied to the media environment.
• Lead client communication across influencer campaign lifecycle from identification to campaign reporting, and possess strong communicative abilities to relay the respective stages to clients.
• Leverage OMG Influencer tech platform for influencer discovery and client content review in concert with Creo creator activation personnel.
• Maintain a constant pulse on the influencer landscape education via thought leadership communication, staying atop of shifts in the industry and emerging trends and be able to communicate the impact to client business.

Skills

Influencer marketing

Influencer relationships

Campaign understanding

Stakeholder management

Presentation

Analytical thinking

Integrity & autonomy

Business acumen

Education

Bachelor’s degree in Marketing/Advertising/Communications

Job description

Omnicom is seeking an Account Service Supervisor, Influencer COE to drive influencer strategy and manage client communications across OMG agencies. The role collaborates with Creo creators and internal paid social teams to optimize influencer campaigns and reporting.

Responsibilities include leading proposal development, agreements, and lifecycle communications; leveraging the influencer platform for discovery and content review; and staying ahead of industry trends to articulate value to brands.