Industry Authority Social Strategist | AI-Driven Growth

Baker Hughes; Houston (TX); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

401k plan

Job summary

Baker Hughes is seeking a Communications Advisor - Customer/Marketing Communications to drive digital engagement and elevate the company as an industry authority.

You will reinvent social strategy, build enterprise-scale programs, partner with leadership, develop expert communities, embed social across the business, and measure impact on influence, reputation and demand creation.

Join us to shape the future of social at Baker Hughes and contribute to a safer, cleaner, more efficient energy future.

Qualifications

• 10+ years in social media, digital strategy, brand or content leadership.
• Experience building enterprise-scale social programs.
• Strong understanding of audience development and influence-building.
• Experience leading cross-functional transformation initiatives.
• Expertise in executive communications and thought leadership.
• Experience managing agencies, technology platforms and analytics programs.
• Demonstrated success driving innovation and organizational change.

Responsibilities

• Reinvent and lead social media strategy across the enterprise.
• Develop a multi-year vision for social innovation.
• Partner with leadership to integrate executive and technical expert strategies.
• Build industry influencer programs and communities.
• Embed social as a business capability with governance and activation plans.
• Deliver governance, training and measurement frameworks.

Skills

Social strategy

Enterprise programs

Audience growth

Cross-functional leadership

Executive comms

Agency management

Analytics programs

Innovation and change

Job description

Baker Hughes is seeking a Communications Advisor - Customer/Marketing Communications to drive digital engagement and elevate the company as an industry authority.

You will reinvent social strategy, build enterprise-scale programs, partner with leadership, develop expert communities, embed social across the business, and measure impact on influence, reputation and demand creation.

Join us to shape the future of social at Baker Hughes and contribute to a safer, cleaner, more efficient energy future.