IMC Manager: Regional Campaigns & Growth Lead

Vesync Co.; Tustin (CA); Hybrid; USD 100,000 - 130,000; Full time

Benefits offered by this job

Medical/Dental/Vision insurance

401K with employer match

Generous PTO

Life Insurance

Disability Insurance

Gym

Fully stocked kitchen

Job summary

VeSync is seeking an Integrated Marketing Communications Manager to plan, execute, and optimize campaigns for the Levoit brand in the US, focusing on the vacuum and humidifier categories. You will partner with GTM, Product, and Product Marketing to align campaigns with business objectives.

This on-site role in Tustin, CA requires 5+ years in integrated marketing and a track record in consumer electronics. You will drive regional strategies, manage multi-channel campaigns, and measure ROI with a

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 5+ years of integrated marketing planning and product marketing.
• Experience in consumer electronics or tech-driven categories for the US market.
• Experience with digital marketing, campaign analytics, and PM tools.
• Strong analytical, project management, and communication skills.

Responsibilities

• Collaborate with PM/PMM/GTM to own product campaign planning cadence.
• Plan and manage multi-channel campaigns for regional audiences.
• Develop regional campaigns for product launches and promotions with budget/KPI alignment.
• Measure and optimize regional marketing programs and report to corporate teams.
• Collaborate with regional sales, retail and brand partners to drive awareness and revenue.
• Coordinate with DTC team to drive revenue growth and enhance storytelling on owned platforms.

Skills

Analytical skills

Project management

Communication

Digital marketing

Campaign analytics

Cross-functional collaboration

Education

Bachelor's degree in Marketing, Business, or related field

Tools

Google Analytics

CRM software

A/B testing tools

Marketing automation

Job description

VeSync is seeking an Integrated Marketing Communications Manager to plan, execute, and optimize campaigns for the Levoit brand in the US, focusing on the vacuum and humidifier categories. You will partner with GTM, Product, and Product Marketing to align campaigns with business objectives.

This on-site role in Tustin, CA requires 5+ years in integrated marketing and a track record in consumer electronics. You will drive regional strategies, manage multi-channel campaigns, and measure ROI with a