Hybrid Social Media Strategist – Content & UGC

Nuffer, Smith, Tucker Public Relations; San Diego (CA); Hybrid; USD 60,000 - 85,000; Full time

Job summary

Nuffer, Smith, Tucker Public Relations is seeking an experienced social media specialist to elevate client brands in a hybrid San Diego role. You will craft strategy, plan content, and manage communities across platforms, with on-set opportunities for shoots.

Ideal candidates bring 3+ years in consumer social media, strong copywriting, and proficiency in Meta tools and analytics. Join a creative agency culture that values curiosity, collaboration, and delivering scroll-stopping content from

Qualifications

• Bachelor’s degree in marketing, communications, or related field.
• 3+ years managing consumer-centric social media accounts, agency preferred.
• Strong knowledge of Meta platforms and analytics.
• Excellent copywriting and presentation skills.
• Experience with scheduling/analytics tools (Sprout, Meta Business Suite, Hootsuite).
• Super creative, social-media-minded big thinker with fresh ideas.
• Agency experience a plus.

Responsibilities

• Plan, develop, implement, and manage social media strategies across all platforms.
• Create engaging copy, visuals, and video content.
• Coordinate UGC strategy and content development.
• Monitor metrics, analyze data, and report insights.
• Collaborate with cross-functional teams to align brand messaging.
• Engage community and respond to comments promptly.
• Stay up-to-date with trends and best practices.
• Support agency promotion and team development.

Job description

Nuffer, Smith, Tucker Public Relations is seeking an experienced social media specialist to elevate client brands in a hybrid San Diego role. You will craft strategy, plan content, and manage communities across platforms, with on-set opportunities for shoots.

Ideal candidates bring 3+ years in consumer social media, strong copywriting, and proficiency in Meta tools and analytics. Join a creative agency culture that values curiosity, collaboration, and delivering scroll-stopping content from