Hybrid Senior Marketing Analyst – Digital Analytics

Ledgent Technology; New York (NY); Hybrid; USD 117,000 - 153,000; Full time

Job summary

Ledgent Technology is seeking a Senior Marketing Analyst for a client site in lower Manhattan, offering a hybrid schedule (3 days onsite, 2 days remote) under a contract-to-hire arrangement. The role starts on a W2 hourly basis with Roth Staffing.

You will join the Marketing Analytics team to deliver high-quality analyses, informing optimization, investments, and performance management while translating insights into actionable recommendations.

Qualifications

• 5+ years of experience in marketing analytics or related analytical role.
• Expert level SQL with complex queries across multiple data environments.
• Advanced proficiency in Excel and BI tools (Power BI, Tableau) for dashboard interpretation and requirements translation.
• Strong written and verbal communication skills for stakeholder messaging.

Responsibilities

• Independently source, evaluate, and combine relevant datasets with understanding of data definitions and limitations.
• Apply cohort, segmentation, trend, and driver analyses to assess performance and identify insights.
• Select analytical methods based on business context rather than default approaches.
• Break down ambiguous requests into structured analytical plans and collaborate with stakeholders.
• Perform strong self QA and ensure accuracy prior to stakeholder delivery.
• Document analytical work to support reproducibility and knowledge sharing.
• Develop clear, decision-oriented narratives highlighting insights and next steps.
• Present findings and explain assumptions, limitations, and tradeoffs to stakeholders.
• Manage multiple analyses concurrently with timelines and risk communication.
• Provide technical mentorship to junior analysts.
• Demonstrate growth mindset and continuous improvement of analytics quality and context.
• Collaborate to improve recurring analyses and embedded analytics workflows.

Skills

SQL

Excel

BI tools

Data analysis

Stakeholder comms

Mentorship

Education

Bachelor's degree in a quantitative field

Master's degree (preferred)

Tools

Power BI

Tableau

Job description

Ledgent Technology is seeking a Senior Marketing Analyst for a client site in lower Manhattan, offering a hybrid schedule (3 days onsite, 2 days remote) under a contract-to-hire arrangement. The role starts on a W2 hourly basis with Roth Staffing.

You will join the Marketing Analytics team to deliver high-quality analyses, informing optimization, investments, and performance management while translating insights into actionable recommendations.