Hybrid-Remote Brand & Creative Director

Veridian Credit Union; Waterloo (IA); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Veridian Credit Union in Waterloo, IA seeks a Director of Brand and Creative to lead brand expression, creative direction, and content quality across marketing channels. You will translate strategy into member-centered campaigns and ensure accessibility and consistency with Veridian’s brand standards.

Responsibilities include leading the creative team, guiding campaigns across channels, and elevating brand perception while aligning with organizational goals and values.

Qualifications

• Bachelor's degree in Graphic Design, Marketing, Advertising, Digital Media, Communications or related field or equivalent.
• 8+ years of experience in brand, creative, marketing, advertising, or content-related roles.

Responsibilities

• Partner with VP of Marketing to translate strategy into creative strategies.
• Lead the execution and evolution of Veridian's brand expression across campaigns and channels.
• Lead, manage, and develop the creative team and foster collaboration and accountability.
• Direct development of concepts, visual systems, and assets aligned with brand standards.
• Oversee creative execution across print, digital, social, email, web, video, and paid media.

Skills

Leadership

Creative direction

Brand management

Campaign management

Communication skills

Team leadership

Education

Bachelor's degree in Graphic Design, Marketing, Advertising, Digital Media, Communications or related field

Tools

Analytics platforms

AI-assisted creative tools

Content management systems

Job description

Veridian Credit Union in Waterloo, IA seeks a Director of Brand and Creative to lead brand expression, creative direction, and content quality across marketing channels. You will translate strategy into member-centered campaigns and ensure accessibility and consistency with Veridian’s brand standards.

Responsibilities include leading the creative team, guiding campaigns across channels, and elevating brand perception while aligning with organizational goals and values.