Hybrid Product Marketing Manager: Launches & Content

MOTOR Information Systems; Troy (MI); Ibrido; USD 90.000 - 130.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical, dental and vision coverage

401(k) matching

Emotional wellness support

Paid time off

Paid parental leave

LGBTQ+ health services

Additional benefits to meet you and/or

Descrizione del lavoro

MOTOR Information Systems in Troy, MI is seeking a hands-on Product Marketing Manager to shape product positioning, messaging and go-to-market plans for our automotive data, software and technology solutions. You will coordinate launches and create sales tools while guiding content resources and collaborating with the VP of Marketing.

This hybrid role blends market insight with cross‑functional leadership as you advance launches, content enablement and paid media efforts.

Competenze

• Translate customer, market and competitive insights into clear positioning and messaging.
• Experience coordinating product launches and go-to-market activities with cross‑functional teams.
• Create and edit sales tools and content aligned with brand and business goals.
• Guide content resources and support paid media campaigns in partnership with leadership.

Mansioni

• Shape positioning and launches for new products and major releases.
• Lead content and sales enablement with priorities and team development.
• Guide paid media, align campaigns with launches and measure results.
• Support customers and growth with lifecycle messaging and cross-sell materials.
• Use AI-assisted tools for research, content development and reporting.

Descrizione del lavoro

MOTOR Information Systems in Troy, MI is seeking a hands-on Product Marketing Manager to shape product positioning, messaging and go-to-market plans for our automotive data, software and technology solutions. You will coordinate launches and create sales tools while guiding content resources and collaborating with the VP of Marketing.

This hybrid role blends market insight with cross‑functional leadership as you advance launches, content enablement and paid media efforts.