Hybrid Performance Marketing & Media Lead — Chicago

Big Blue Swim School; Chicago (IL); Hybrid; USD 85,000 - 95,000; Full time

Benefits offered by this job

Hybrid/WFH flexibility

Health benefits

Generous time off

401k with company match

Performance bonus

Job summary

Big Blue Swim School in Chicago, IL is seeking a Performance Marketing and Media Manager to lead media strategy, optimize campaigns across Google Ads, Meta, YouTube and emerging channels, and drive inquiry-to-enrollment outcomes. The role requires collaboration with Finance, Operations, Brand and Technology in a multi-location setting.

You will manage agency relationships, align creative with brand standards, and monitor cross-channel performance while leveraging tools like HubSpot, GA4, and

Qualifications

• 5+ years in digital, performance, growth or media marketing.

Responsibilities

• Define media strategy aligned with growth objectives and school economics.

Skills

Digital marketing

Google Ads

Meta advertising

Analytics

Agency management

Cross-functional collaboration

Education

No specific degree required

Tools

HubSpot

GA4

Google Tag Manager

Looker Studio

BigQuery

Evidence Studio

Sprout Social

Job description

Big Blue Swim School in Chicago, IL is seeking a Performance Marketing and Media Manager to lead media strategy, optimize campaigns across Google Ads, Meta, YouTube and emerging channels, and drive inquiry-to-enrollment outcomes. The role requires collaboration with Finance, Operations, Brand and Technology in a multi-location setting.

You will manage agency relationships, align creative with brand standards, and monitor cross-channel performance while leveraging tools like HubSpot, GA4, and