Hybrid Media Sales Exec, Local Broadcasts

Playfly Sports; Minneapolis (MN); Hybrid; USD 68,000 - 83,000; Full time

Job summary

Playfly Sports in Minneapolis, MN hybrid role as Account Executive, Media Sales, focuses on generating local and regional advertising and sponsorship revenue across Twins broadcasts, including MNNT and Twins.TV. You will cultivate agency and direct client relationships and close revenue-generating partnerships.

The ideal candidate has 2+ years in sales, a sports media background, and strong presentation and negotiation skills to deliver customized media solutions and meet revenue goals.

Qualifications

• Bachelor’s degree required; a degree in Sports Media, Communications, Marketing, or a related field preferred.
• 2+ years of professional sales experience required; 3–5 years preferred.
• Experience in media sales or corporate partnerships preferred, particularly selling local or regional sports media, streaming, or sponsorship inventory.
• Television sales experience is a plus.
• Strong understanding of the sports industry and established relationships within the Minneapolis market and relevant local business sectors strongly preferred.
• Demonstrated ability to prospect, develop new business opportunities, build a sales pipeline, and close revenue-generating partnerships.

Responsibilities

• Drive revenue growth across Twins TV (MNNT) linear and Twins.TV streaming platforms, focusing on locally and regionally funded business.
• Develop new business by prospecting and closing opportunities with agencies and direct clients.
• Build strategic relationships with agencies, direct clients, and key decision-makers in the Minneapolis market.
• Create customized media solutions across Twins TV, Twins.TV, and sponsorship assets.
• Leverage research and insights to strengthen proposals and client presentations.

Skills

Communication skills

Prospecting & closing

Relationship building

MS Office

Sales strategy

Education

Bachelor’s degree in Sports Media, Communications, Marketing, or related field

Tools

Microsoft Office

Job description

Playfly Sports in Minneapolis, MN hybrid role as Account Executive, Media Sales, focuses on generating local and regional advertising and sponsorship revenue across Twins broadcasts, including MNNT and Twins.TV. You will cultivate agency and direct client relationships and close revenue-generating partnerships.

The ideal candidate has 2+ years in sales, a sports media background, and strong presentation and negotiation skills to deliver customized media solutions and meet revenue goals.