Hybrid Media Relations Specialist II

UNC Health Care; Chapel Hill (NC); Hybrid; USD 76,925,000 - 110,539,000; Full time

Job summary

UNC Health is seeking a Communications Specialist II for Integrated Communications in Chapel Hill, NC. The role focuses on strategic media relations for UNC Health and the UNC School of Medicine, highlighting clinical excellence, science, and patient care across local, regional, national, and trade outlets.

The position reports to the Integrated Communications unit, collaborates with the News Team, and supports crisis communications and enterprise announcements.

Qualifications

• Bachelor's degree in Journalism, English, Public Relations, Marketing, Science or related field.
• Three (3) years of experience in communications, public relations, marketing or related field.
• Strong verbal and written communication skills; strong customer service skills.

Responsibilities

• Provides day-to-day media relations support for UNC Health and UNC School of Medicine.
• Identifies and develops proactive story opportunities.
• Develops relationships with healthcare, medical, science, education and research reporters.
• Drafts press releases, media statements, pitches, talking points, fact sheets and other communications materials.
• Coordinates interviews and media opportunities involving physicians, researchers, faculty members, patients and institutional leaders.
• Supports crisis communications planning and response.
• Promotes research findings through earned media opportunities.
• Works with communications colleagues across UNC Health and affiliated entities.

Skills

Verbal and written communication

Customer service skills

Education

Bachelor's degree in Journalism English Public Relations Marketing Science or related field

Job description

UNC Health is seeking a Communications Specialist II for Integrated Communications in Chapel Hill, NC. The role focuses on strategic media relations for UNC Health and the UNC School of Medicine, highlighting clinical excellence, science, and patient care across local, regional, national, and trade outlets.

The position reports to the Integrated Communications unit, collaborates with the News Team, and supports crisis communications and enterprise announcements.