Hybrid Marketing Director, Architecture & Design Growth

Perkins&Will; Boston (MA); Hybrid; USD 140.000 - 180.000; Vollzeit

Zusammenfassung

Perkins&Will in Boston is seeking a Marketing Director who can translate business goals into compelling marketing strategies. You will guide the studio’s marketing program, manage the budget, and coach pursuit teams to craft persuasive proposals and presentations.

As a strategic partner to studio leadership, you’ll strengthen client relationships, lead content creation and PR, and develop people across the marketing practice.

Qualifikationen

• Excellent verbal and written communication skills.
• Experience leading a marketing program for a professional services studio.
• Ability to manage budgets and staff.

Aufgaben

• Collaborates with leadership to create a responsive, innovative and competitive strategic marketing program.
• Oversees the marketing budget, resources and staff with an emphasis on developing a marketing culture that supports our business promotion, sales value and effective networking.
• Works closely with leadership to determine market strategy on proposals and presentations; be hands-on in planning and writing bids while having a strategic role in the interview preparation.
• Directs the strategy and development of content tailored to RFPs, overseeing the project pursuit process and schedule to ensure the team is meeting pursuit deadlines.
• Maintains and provides support to staff on marketing information systems, including the proposal log, Deltek Vision and all proposal databases.
• Provides comprehensive research for marketing and business development activities.
• Oversees the development and distribution of collateral marketing materials.
• Directs the social media and public relations initiatives to maximize our external brand identity in alignment with the studio’s culture and values.
• Oversees marketing metrics including sales reports for marketing and competitor analysis.
• Track leads and responses and communicate follow-up items to key leadership.

Kenntnisse

Strategic marketing

Leadership

Relationship building

Cross-functional collaboration

Ausbildung

Bachelor’s degree in marketing or related field

Tools

Microsoft Office

Adobe InDesign

Illustrator

Photoshop

Deltek Vision

Jobbeschreibung

Perkins&Will in Boston is seeking a Marketing Director who can translate business goals into compelling marketing strategies. You will guide the studio’s marketing program, manage the budget, and coach pursuit teams to craft persuasive proposals and presentations.

As a strategic partner to studio leadership, you’ll strengthen client relationships, lead content creation and PR, and develop people across the marketing practice.